Vice President, Earned Media
About the role
Zeno Group is seeking a Vice President, Earned Media to join our dynamic team. The ideal candidate will have at least 10+ years of experience in securing media coverage and building strong media relationships.
Responsibilities
- Support the development and execution of client storytelling in earned media
- Work in the trenches with media and expected to deliver results across the board, securing media coverage while also helping strengthen media savviness of account teams and clients
- Bring a strong roster of top-tier and cross-category media contacts to Zeno and build new relationships where needed
- Lead member of Zeno's media network, educating colleagues across the agency on earned media best practices, the changing media landscape, and POV for navigating the news cycle
- Show deep knowledge of the media landscape, having a pulse on the daily media landscape, insider knowledge, and ability to unearth media opportunities for our clients across the board
Requirements
At least 10+ years of experience at an agency or in-house, with primary expertise in business media, securing interviews for executives, and the ability to help clients of all businesses.
A robust portfolio of secured recent media coverage across national, local, broadcast, print, and online mediums.
An ability to conceptualize media-worthy stories from initial ideas and brainstorms – and the ability to weigh in quickly on what is considered "mediable."
Demonstrated excellent writing and editorial skills as well as the proven ability to make clear, convincing presentations to clients and senior leaders.
An innate and natural ability to multi-task and juggle different client projects and internal Zeno priorities.
A leading-edge knowledge of how media works today – and a point of view on the future of earned media as a tool within the communicator’s toolkit.
Solution-oriented, collaborative, go-getter mentality.
Qualifications
Absolutely no qualifications required beyond the stated experience and skills.
Skills
Strategic and creative thinking, earned media mindset, media strategy development and execution, pitch and delivery of results, strong media contacts, leading member of Zeno's media network, deep knowledge of the media landscape, solution-oriented, collaborative, go-getter mentality.
Benefits
Pay Range: $130,000-$ 150,000 USD/yr. An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs.
The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
Level 08 An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs.
The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
About Our Benefits Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy.
These and other benefits are available to non-temporary employees in the US.
Zeno Group, Inc. provides equal employment opportunities to applicants and employees. Employment decisions are made on the basis of job-related criteria without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status, or any other classification protected by applicable law. We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations.