UX Strategy Senior Manager

What You'll Work On

• Define and evolve the end-to-end digital experience vision across web and adjacent channels, translating business goals into clear experience strategies and roadmaps.
• Own the web channel strategy, including site architecture, content models, and continuous optimization to improve engagement and performance.
• Lead UX design across digital channels, ensuring high-quality interaction design, usability, content strategy, and visual consistency.
• Provide hands-on design direction and feedback, elevating the quality of UX deliverables and team output.
• Establish and govern an enterprise design system and UI pattern library, ensuring scalability, accessibility, and consistency.
• Arcitect cross-channel user journeys that connect web, email, marketing automation, and sales enablement touchpoints.
• Define and implement digital channel measurement metrics, KPIs, and performance insight frameworks.
• Define and lead experimentation strategies to continuously optimize experiences.
• Serve as a strategic advisor to marketing and business stakeholders, translating experience strategy into business outcomes.
• Lead and develop a multidisciplinary UX team, setting standards for quality, process, and performance.

What You Bring

• 10+ years of experience in UX design, product design, UX-focused product management, or digital strategy, including leadership responsibility.
• Experience in UX design, interaction design, and usability best practices.
• Experience defining, implementing, and scaling design systems.
• Experience leading UX teams and delivering digital experiences at enterprise scale.
• Experience with stakeholder management and influencing senior leaders.
• Experience working in complex, matrixed organizations.
• Knowledge of analytics, A/B testing, performance optimization, digital channel metrics, KPI definition, and performance insights frameworks.
• Ability to display a portfolio of UX or web UI work, demonstrating end-to-end systems thinking, high-quality execution, and measurable impact on user experience and business outcomes.
• Experience with email marketing and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
• Experience with personalization and journey orchestration tools such as Adobe Target or CDPs.
• Experience in B2B or B2G environments with longer, relationship-driven sales cycles.
• Experience integrating UX with content strategy, SEO, and digital analytics.
• Experience with sales enablement platforms and their role in the customer journey.
• Experience with enterprise CMS platforms such as AEM or Contentful.
• Knowledge of data ecosystems, including data lakes and customer data platforms.
• Knowledge of accessibility standards, including WCAG.

Career Path

Join us. The world can't wait. You Have:

• Experience with email marketing and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
• Experience with personalization and journey orchestration tools such as Adobe Target or CDPs.
• Experience in B2B or B2G environments with longer, relationship-driven sales cycles.
• Experience integrating UX with content strategy, SEO, and digital analytics.
• Experience with sales enablement platforms and their role in the customer journey.
• Experience with enterprise CMS platforms such as AEM or Contentful.
• Knowledge of data ecosystems, including data lakes and customer data platforms.
• Knowledge of accessibility standards, including WCAG.

Nice If You Have:

• Experience with email marketing and marketing automation platforms such as Marketo or Salesforce Marketing Cloud.
• Experience with personalization and journey orchestration tools such as Adobe Target or CDPs.
• Experience in B2B or B2G environments with longer, relationship-driven sales cycles.
• Experience integrating UX with content strategy, SEO, and digital analytics.
• Experience with sales enablement platforms and their role in the customer journey.
• Experience with enterprise CMS platforms such as AEM or Contentful.
• Knowledge of data ecosystems, including data lakes and customer data platforms.
• Knowledge of accessibility standards, including WCAG.

Compensation

The projected compensation range for this position is $142,900.00 to $266,000.00 (annualized USD).

Work Model

• Remote: If this position is listed as remote, there may still be occasions when you are required to work in person at a Booz Allen or customer facility.
• Hybrid: If this position is listed as hybrid, you will be expected to work from a Booz Allen facility frequently, in alignment with leadership expectations and the needs of the role.
• Onsite: If this position is listed as onsite, work will primarily be performed at a Booz Allen office or customer facility, where employees will collaborate directly with colleagues and customers as required by the role.

Identity Statement

We reserve the right to take your picture to verify your identity and prevent fraud.

Candidate AI Usage Policy

The use of artificial intelligence (AI) or other tools to assist with responses during interviews (whether in-person or virtual) is prohibited unless permission is explicitly provided.