UX Manager – Amazon Ads on Devices, Amazon Ads

About the role

Alexa, Fire TV, Fire Tablet, Echo, and Echo Show are all part of the Amazon Devices portfolio. The UX Manager will lead a team of UX Designers to develop advertising experiences that are native to these devices, respecting customer experience, delivering measurable results for advertisers, and pushing the boundaries of advertising on ambient, voice-first, and living-room screens.

Responsibilities

• Own the design delivery pipeline from concept through launch - ensuring the team ships high-quality advertising experiences across Amazon Devices
• Establish a culture of urgency and accountability; remove blockers, streamline decision-making, and drive rapid iteration cycles to get experiences into market fast
• Partner with Engineering and Product to compress timelines, identify MVP scopes, and make smart trade-offs that balance speed with craft
• Measure and communicate the impact of shipped experiences - engagement rates, ad interaction metrics, advertiser adoption, and customer sentiment - and use those signals to inform what to build next
• Build and maintain deep, trusted relationships with publisher teams across Amazon Devices
• Drive cross-publisher alignment on shared design standards, ad format specifications, interaction patterns, and quality guardrails - ensuring a cohesive and consistent advertising experience across the device ecosystem
• Navigate competing publisher priorities with diplomacy and data; advocate for the customer experience while balancing advertiser needs and publisher goals
• Design ad experiences that feel native, contextual, and additive to the device experience - not interruptive; champion a customer-first approach to advertising on personal and shared devices
• Champion AI-powered design workflows - integrating generative AI, automation, and intelligent tooling into the team's creative process to increase efficiency, speed-to-market, and scalability
• Explore emerging interaction paradigms - voice, gesture, ambient UI, multimodal - and translate them into innovative, shippable ad formats
• Translate business goals and technical constraints (device performance, screen fidelity, input modality) into compelling, customer-centric design solutions that can be shipped incrementally
• Partner closely with Product Management, Engineering, Science, and Business stakeholders across devices publishers to shape the advertising roadmap and ensure UX is a strategic driver of outcomes
• Influence across organizational boundaries - building consensus, driving alignment, and resolving ambiguity on complex, cross-team initiatives where speed and clarity are critical
• Establish strong relationships with partner UX teams across Devices and Ads to ensure consistency and coherence across the broader customer experience
• Drive efficient, predictable delivery of design work; build repeatable processes that enable the team to ship fast without sacrificing quality
• Balance long-term strategic bets (next-generation device ad formats) with near-term delivery commitments; manage the team's portfolio of work across multiple device surfaces with a bias toward action
• Use data, research insights, and customer feedback to inform design decisions and measure the real-world impact of shipped experiences

Qualifications

• 6+ years of design experience
• 3+ years of leading design teams experience
• Experience leading design teams in problem definition, artifact rendering, cross-functional collaboration and delivery, and user validation and measurement
• Experience in delivering design solutions for projects of large scope and complexity
• Experience building and growing relationships with internal and external partners
• Experience driving direction and alignment with cross-functional teams
• Experience designing for device-based, living-room, or embedded platforms (smart TVs, tablets, voice assistants, IoT, or similar)
• Experience designing and prototyping with tools such as Figma, Adobe Creative Cloud, or similar
• Bachelor's degree or above in design, human-computer interaction (HCI), or Associate's degree or above