TV, Video, Audio & Display Strategist

About Our Client:This organization is a leading independent full-funnel marketing agency in the United States, managing $4 billion in digital media with a team of over 1,200 employees. It operates across key media channels including commerce, search, social, TV, and audio. The organization addresses the challenge of growth inefficiency by integrating media and measurement to reduce waste and enhance scalable growth. It utilizes proprietary technology to provide insights into growth and waste, enabling data-driven decision-making. About the Opportunity:The TV, Video, Audio & Display Strategist role is focused on planning and optimizing full-funnel media programs to acquire new customers, increase revenue, and improve lifetime value while maintaining efficiency. This position translates data insights into actionable strategies, leads client-focused media plans, drives innovation, and collaborates across multiple teams to maximize media impact. The role is essential for aligning media investment with business outcomes and advancing the organization’s growth objectives. Responsibilities: Plan comprehensive TV, video, audio, and display media strategies aligned with business goals. Manage day-to-day client strategy and execution, providing growth-focused updates and presentations. Apply expert knowledge of media craft and multi-channel integration to enhance campaign effectiveness. Collaborate with search, social, commerce/retail media, CRM, and creative teams to amplify growth and develop best practices. Utilize platform capabilities and optimize media responsibly, piloting and scaling innovations. Employ proprietary insights to guide budget allocation and media innovations. Design and implement valid measurement tests, forecasting impact and managing risk. Advocate and explain measurement frameworks to internal and external stakeholders. Identify and eliminate inefficiencies such as unmanaged frequency and low-quality inventory. Foster improved working methods within the team. Continuously improve media craft and embrace new tools and AI to enhance performance. Requirements: 5 to 7 years experience managing TV, video, audio, and display media at scale or in analytical roles with media analytics exposure. Proficiency with demand-side platforms, ad verification, audience data, and frequency management. Knowledge of incrementality testing, forecasting, and connecting media metrics to business outcomes. Advanced skills in Excel or Sheets; familiarity with SQL, GA4, and analytics platforms preferred. Strong client communication skills, including storytelling and expectation management. Pay Range and Compensation Package: The hiring salary range for this role is $100,000 to $115,000. Incentive pay program includes monthly variable revenue payments and a discretionary annual performance bonus. Salary and compensation are determined based on interviews, experience, skills, and market alignment. Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.