Supervisor, Commerce Operations - Multi Retailer

About the Company

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best‑in‑class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

Position Summary

The Supervisor, Commerce Operations is responsible for day‑to‑day digital shelf stewardship and commercial performance support across a portfolio of retail partners including Target, Kroger, Sam’s Club, and mid‑to‑long‑tail retailers (Food, Drug, DIY). This client‑facing role ensures product content is accurate, compliant, and discoverable while providing trading intelligence, competitive monitoring, and structured client reporting with clear recommendations. The manager delivers monthly reporting meetings, triages platform alerts, executes approved optimisations, and provides proactive recommendations that improve digital shelf health, commercial performance, and retailer readiness.

Key Responsibilities

• Digital Shelf Operations & Content Stewardship
  • Own operational health of the digital shelf across Target, Kroger, Sam’s Club, and assigned mid‑tail retailers.
  • Execute product content updates and submit/maintain content through retailer portals, Salsify, and syndication platforms.
  • Verify syndication outcomes and monitor publication status.
  • Validate product data accuracy, taxonomy, and retailer‑specific requirements prior to publication.
  • Implement pre‑syndication readiness checklist.
• Content Monitoring, Alert Triage & Quality Assurance
  • Assess alert severity, identify root cause (retailer overwrite vs. syndication failure vs. data quality issue), and route to appropriate owner with recommended action.
  • Perform manual PDP audits for retailers not covered by Profitero (Food, Drug, DIY) on a monthly cadence.
  • Monitor content contribution scores, retailer compliance scorecards, and publication health.
  • Escalate systemic issues and recurring patterns for structural resolution.
• Commercial Performance Support & Trading Intelligence
  • Prepare and deliver monthly competitive pricing snapshots for Tier 3‑5 retailers using syndicated data (Nielsen, Circana, 84.51°).
  • Maintain quarterly category share tracking to determine client performance versus competition.
  • Flag new entrant detections, delistings, and major competitive price shifts within one week of occurrence.
  • Support line‑review preparation and QBR data pulls for Target and Kroger sales teams.
• Client Reporting & Insight Delivery
  • Deliver monthly structured reporting meetings to Omni‑marketing and sales teams for assigned retailers, including content health scorecard, search visibility trends, competitive positioning, and trading metrics with written “so what” and recommended actions.
  • Execute approved content changes resulting from search/keyword recommendations (title rewrites, bullet updates, image swaps) and brief the creative agency.
  • Conduct pre‑campaign retail‑readiness verification to confirm products are content‑complete and compliant before media spend activates.
• Search & Optimisation Execution
  • Execute approved keyword and content optimisations.
  • Receive and apply cross‑retailer optimisation learnings from Amazon/Walmart teams.
  • Monitor share of search and organic rank for priority keywords via Profitero/retailer portals.
  • Flag optimisation opportunities when data suggests content underperformance.
• Ticket & Workflow Management
  • Manage daily ticket queues across retailer portals; prioritize by SLA and business impact.
  • Coordinate execution across brand, Omni‑marketing, and sales teams.
  • Track work through completion and provide status updates to stakeholders.
  • Resolve retailer publication issues, validation errors, and operational roadblocks.
  • Document recurring issues for root‑cause analysis and continuous improvement.
• Documentation & Process Improvement
  • Maintain retailer execution guides: portal processes, content requirements, ticket workflows, escalation paths.
  • Document brand‑specific standards, retailer nuances, and client preferences for consistent execution.
  • Identify recurring manual activities and recommend automation opportunities in partnership with the tech team.
  • Contribute to ongoing refinement of managed‑service offerings based on client needs and retailer changes.
• Cross‑Retailer Coordination
  • Receive monthly insight cascade, assess applicability to assigned retailers, and execute relevant optimisations.
  • Share Tier 2‑3 retailer insights back to Tier 1‑2 teams where relevant.
  • Support Amazon/Walmart teams on overflow during peak periods (holiday, NPD surges) and participate in quarterly cross‑retailer strategy review.

Qualifications

• 3‑5 years in eCommerce operations, digital shelf management, PIM or retail services.
• Experience with Target and/or Kroger retailer portals and content requirements.
• Proficiency with digital shelf intelligence platforms (Profitero, Stackline or equivalent).
• Experience with PIM/syndication platforms (Salsify, Syndigo or equivalent).
• Strong data fluency: can read dashboards, spot anomalies and write actionable “so whats”.
• Client‑facing communication skills: comfortable presenting findings and recommendations.
• Exceptional attention to detail with ability to manage multiple concurrent retailer priorities.
• Advanced Excel; comfortable with structured reporting.
• Preferred: CPG industry experience (Home Care, Laundry, Air Care, Consumer Health or Food categories).
• Familiarity with GS1 standards and retailer content scorecards.
• Experience with syndicated data sources (Nielsen, Circana, 84.51°).
• Understanding of retail media fundamentals (how content performance connects to paid search ROI).
• Experience in agency or managed services environment.

Pay

Base salary range: $60,000 – $140,000 USD. Individual compensation varies based on job‑related factors, including location, business needs, level of responsibility, experience, and qualifications.

Benefits

We offer a competitive benefits package. For details, see the WPP Benefits page.