Strategic Marketing Manager
FINFROCK · Apopka, FL · 1 mo ago
On-siteMarketingFull-time
Duties & Responsibilities
- Lead integrated marketing campaigns that support brand awareness, recruiting, workforce development, community engagement, and lead generation initiatives.
- Identify opportunities to strengthen FINFROCK's market position and visibility within the construction and development industries.
- Collaborate with executive leadership to establish marketing priorities and communication strategies.
- Serve as the lead writer and editor for high-profile marketing and communication initiatives.
- Maintain consistency in brand voice and messaging across all channels.
- Develop and execute public relations strategies that increase brand visibility.
- Represent FINFROCK at industry events, association meetings, and community organizations.
- Help strengthen FINFROCK's reputation as an employer of choice and trusted industry leader.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Business, or related field.
- 7+ years of progressive B2B marketing experience.
- Experience leading marketing projects, campaigns, and teams.
- Exceptional writing, editing, and storytelling skills.
- Strong presentation and public speaking abilities.
- Experience managing multiple projects and priorities in a fast-paced environment.