Staff, SMC Revenue Growth

Job Summary

The Staff, Revenue Growth role at Snap Inc. is responsible for leading and launching high-growth initiatives to serve Snap's global Small and Medium Customers (SMC) audience and drive retentive revenue growth in priority business segments. This role will quarterback the SMC organization's overall strategy across segments, owning retentive revenue goals and ensuring SMC success by leveraging Snap to power advertisers' business growth.

About the Role

This role will develop, deploy, and scale global growth initiatives addressing the needs of SMCs in their segment, via a test and iterate and scale framework. The ideal candidate will bring experience owning revenue targets and leading go-to-market initiatives, with a lens akin to driving product-led growth.

Responsibilities

• Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally
• Build and own business growth strategies (via sales, product, AI) end to end, from ideation through goal attainment
• Develop business plans, customer and market insights, and analyze program effectiveness
• Plan, test and scale Growth to grow adoption of business solutions across Snap’s platforms
• Own relationships, strategy, and roadmapping with relevant Product and Engineering teams to support SMC revenue and retention efforts
• Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs
• Define and own segment-specific vision, solutions, and service levels required to drive desired outcomes for SMCs
• Set and own strategic go-to-market roadmaps, with clear resourcing and support from a wide array of cross-functional groups (Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics)
• Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics
• Present results and recommendations based on product and market performance
• Drive communication and influence across a broad range of stakeholders, including executives

Qualifications

• BS/BA degree or equivalent experience
• 10+ years of experience in product, sales, consulting, strategy, services, data analytics, marketing, or growth
• Experience influencing product teams to build solutions for SMCs or other high-growth business segments
• Experience leading cross-functional teams to launch new products and go-to-market strategies in a KPI-driven environment
• Proven track record in problem-solving, analytical thinking, and driving data-driven, people-informed strategies