Staff, SMC Revenue Growth
Snap Inc. is a technology company focused on the camera as a tool to improve human communication and expression. The company operates Snapchat, Specs Inc., Bitmoji, Saturn, and other digital services, and is seeking a Staff, Revenue Growth to join its global Small and Medium Customers (SMC) organization.
About the role
This role will lead and launch high-growth initiatives to serve Snap’s global SMC audience and drive retentive revenue growth in priority business segments. As the single-threaded owner for retentive revenue, you will develop and execute business growth strategies, own segment-specific vision, and collaborate with cross-functional teams to scale solutions. The ideal candidate brings experience in revenue ownership, go-to-market initiatives, and product-led growth.
Responsibilities
- Be the single-threaded accountable owner for retentive revenue growth across multiple SMC segments globally.
- Build and own business growth strategies (via sales, product, AI) end-to-end, from ideation through goal attainment.
- Develop business plans, customer and market insights, and analyze program effectiveness.
- Plan, test, and scale growth initiatives to increase adoption of Snap’s business solutions.
- Own relationships, strategy, and roadmapping with Product and Engineering teams to support SMC revenue and retention.
- Define and own segment-specific vision, solutions, and service levels to drive desired outcomes for SMCs.
- Establish performance measurement criteria and KPIs to track progress against goals.
- Lead global, cross-functional teams including Sales, Marketing, Operations, Product, Engineering, Support, and Data Analytics.
- Present results and recommendations based on product and market performance.
- Drive communication and influence across a broad range of stakeholders, including executives.
Requirements
- BS/BA degree or equivalent experience.
- 10+ years of experience in product, sales, consulting, strategy, services, data analytics, marketing, or growth.
- Experience influencing product teams to build solutions for SMCs or other high-growth business segments.
- Experience leading cross-functional teams to launch new products and go-to-market strategies in a KPI-driven environment.
- Proven track record in problem-solving, analytical thinking, and driving data-driven, people-informed strategies.
Skills
- Experience developing strategies and playbooks for launching new initiatives, particularly within SMC or other high-growth segments.
- Strong comfort with and passion for data-driven decision-making.
- Proven track record of driving monetization/growth initiatives across multiple geographies and complex environments.
- Ability to simplify complexity and communicate effectively with business and technical executives, as well as external stakeholders.
- Expertise in identifying and resolving difficult trade-offs, often spanning multiple quarters.
- Experience or familiarity working within the media or digital advertising industry.
- Ability to influence and drive change among partner teams and leadership to build new approaches and shift team behaviors.
- Strong presentation skills and comfort communicating with senior leadership.
- Proficient in building agentic workflows and comfortable using and learning AI tools, APIs, and MCPs.
Schedule
This role follows a “default together” approach, requiring in-office work 4+ days per week.
Benefits
- Paid parental leave.
- Comprehensive medical coverage.
- Emotional and mental health support programs.
- Compensation packages that include equity (RSUs) to share in Snap’s long-term success.
Pay
In the United States, work locations are assigned a pay zone determining the salary range for this position. The successful candidate’s starting pay will be based on job-related skills, experience, qualifications, work location, and market conditions, and may be negotiable within the range.
- Zone A (CA, WA, NYC): $209,000–$313,000 annually.
- Zone B: $199,000–$297,000 annually.
- Zone C: $178,000–$266,000 annually.
This position is also eligible for equity in the form of RSUs.