Staff Marketing Analyst

Data

Recognized by Forbes as a Best Startup Employer and by BuiltIn Seattle as a Best Place to Work.

• Serve as the Staff Marketing Analytics Partner for Marketing/Growth, also supporting Sales and Customer Success, driving company-wide visibility across acquisition, revenue, and retention.
• Own marketing attribution end-to-end: design, build, and own the UTM tracking infrastructure, instrument and validate UTMs across the full path (ad platform → session → signup → warehouse), diagnose discrepancies and build trustworthy channel/campaign attribution that's easy to extend as marketing launches new channels (new sources/mediums, deeper UTM fields).
• Analyze full touchpoint distributions across the customer journey: quantify how touchpoints are spread and weighted, and determine how credit is assigned to each marketing channel (first-touch, last-touch, and multi-touch models) to show which channels truly drive conversions and where marketing should invest.
• Measure campaign performance from behavioral events (e.g., Amplitude conversions) and reconcile against Google Ads / Meta Ads platform numbers.
• Build and maintain executive-ready reporting that reconciles to company OKRs by acquisition channels.
• Define and standardize funnel metrics across acquisition → activation → conversion → retention, quantifying drop-offs and levers by segment and channel.
• Connect marketing spend and effort to outcomes using unit economics (LTV/CAC, payback, ROI) and communicate implications simply to executives.
• Design and evaluate experiments (A/B, plus holdouts/diff-in-diff when traffic is limited), maintain an experiment record with forecasted lift against OKRs, and partner with Product and Data to improve event taxonomy and tracking plans.
• Translate business questions into analytical frameworks and clear, actionable recommendations, actively driving the Marketing/Growth team forward through data and insights.

Compensation

$195k - $220k base.

Equity

Share in what you help build.

The team

Talented colleagues who push you and back you up.

Room to grow

Coaching, resources, and development beyond the role you start in.

Health coverage

Medical, dental, and vision for you and your dependents. HSA/FSA options. Headspace Care+, gym discounts, and more.

Life and disability coverage

Life and disability coverage, plus a SIMPLE IRA with company match.

Flexible vacation

Take the time you need. We trust you to manage it.

Holidays

11 holidays a year, plus 3 recharge days.

Ways to connect

Reimbursed weekly team lunches, game nights, and events. In-person and remote.

Recognition

Recognize a peer with Sprees (redeemable for gift cards or donations). Nominate someone for a S.P.R.E.E. Award with a potential spot bonus.

The tools to do your best work

Business expense allowance and internet reimbursement.

Family support

Parental leave and fertility benefits.

Legal and tax help

Legal benefits and tax support through RocketLawyer.

Seattle HQ perk

Company-sponsored Orca card for public transit to and from the office.

High impact, lean team

Small teams, close to customers, shipping work that matters. Your fingerprints are on the product.

Location

Seattle, WA