Sr. Partner Marketing Manager, Global ISV Partner Marketing

About the role

This highly visible role works across AWS Software & Technology partners globally to develop and implement strategic plans that build awareness, generate demand, and drive pipeline and revenue. The incumbent serves as the subject‑matter expert for marketing partner solutions, partnering with product, field, brand, digital, partner‑marketing teams and agencies to define and execute a global demand, content, and campaign strategy that drives acquisition and engagement. The role designs targeted marketing programs aligned with business priorities, nurtures prospects throughout the buyer’s journey, measures and optimizes performance, and collaborates with Geo‑based partner teams to execute programs regionally. It also creates compelling value propositions and joint messaging with technology partners, leveraging analytic, data‑driven demand‑generation expertise while communicating effectively with both technical and non‑technical audiences.

Responsibilities

• Develop and implement strategic partner‑marketing plans that build awareness, generate demand, and drive pipeline and revenue.
• Act as the subject‑matter expert for partner solutions across sales segments and geographies.
• Partner with product, field, brand, digital, partner‑marketing teams and agencies to define and execute global demand, content, and campaign strategies.
• Design and launch targeted marketing programs that engage and nurture prospects throughout the buyer’s journey.
• Measure, analyze, and optimize program performance against goals to drive conversion and revenue growth.
• Collaborate with regional partner teams to execute programs locally and serve as a resource on marketing processes and guidelines.
• Craft compelling value propositions and content with technology partners, identifying use‑cases, personas, and industry verticals.
• Lead the creation and execution of high‑impact demand‑generation programs for large ISV partners.
• Communicate effectively across technical and non‑technical audiences.
• Manage multiple projects simultaneously, navigate ambiguity, and adapt to rapidly changing priorities.

Basic qualifications

• 6+ years of experience developing and managing acquisition marketing or channel programs.
• Proven ability to build, execute, and scale cross‑functional marketing programs.
• Experience developing and executing campaigns across multiple time zones and languages.
• Strong data‑driven mindset; experience using data and metrics to drive improvements.
• Proficiency with Excel or Tableau for data manipulation, macros, charts, and pivot tables.

Preferred qualifications

• Experience designing and executing joint marketing plans with strategic alliance partners that have a global footprint.
• Demonstrated ability to drive direction and alignment with large cross‑functional teams and agency partners.

About the team

Amazon values diverse experiences. Even if you do not meet every preferred qualification, we encourage candidates to apply. We welcome non‑traditional career paths and alternative experiences.

Why AWS

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and continuously innovate, enabling customers—from startups to Global 500 companies—to power their businesses with a robust suite of products and services.

Work/Life Balance

We value work‑life harmony. Success at work should never come at the expense of home life, so we strive for flexibility as part of our culture.

Inclusive Team Culture

At AWS, curiosity and learning are core. Employee‑led affinity groups foster inclusion, and events such as Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) celebrate our uniqueness.

Mentorship and Career Growth

We continuously raise our performance bar and provide endless knowledge‑sharing, mentorship, and career‑advancing resources to help you become a better‑rounded professional.

Pay

• Mountain View, CA – $130,000 – $185,000 USD annually
• San Francisco, CA – $130,000 – $185,000 USD annually
• New York, NY – $130,000 – $185,000 USD annually
• Austin, TX – $118,200 – $160,000 USD annually
• Arlington, VA – $118,200 – $160,000 USD annually
• Seattle, WA – $118,200 – $160,000 USD annually

Benefits

Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription), Basic Life & AD&D insurance, optional supplemental life plans, Employee Assistance Program, mental‑health support, medical advice line, flexible spending accounts, adoption and surrogacy reimbursement, 401(k) matching, paid time off, and parental leave.