Sr. Manager, Sales Planning

Founded in 1878, Caleres is a global footwear company with a portfolio of beloved brands including Famous Footwear, Sam Edelman, Naturalizer, Dr. Scholl's, and Allen Edmonds. With over 145 years of craftsmanship and a passion for fit, Caleres inspires people to feel great through footwear.

About the role

Join our dynamic team as a Manager, Sales Planning in St. Louis, MO, where you'll shape the future of our renowned brands. This role is ideal for someone with a passion for fashion, an eagerness to learn, and a keen eye for detail. You'll be part of a company that values results, caring, and continuous learning.

Responsibilities

• Create pre-season item and category plans that deliver brand growth objectives.
• Collaborate on line plans, providing direction to maximize key item sales, including changes to mix, flow, and price points.
• Identify and grow key items that drove prior year wholesale and retail results to increase Brand footwear market share.
• Identify product growth categories through analytics and develop category sales plans.
• Prepare hindsight analysis using assortment analytics to identify opportunities for future plans and strategies.
• Develop Directed Assortment by Product and volume Tier.
• Build seasonal assortments by tier (A, B, C designation) based on product strategies, category mix targets, and design vision to guide account assortment plans.
• Develop balanced and compelling assortments that align with seasonal brand strategies; highlight major program opportunities and key account exclusives.
• Focus on item productivity by executing an edit-to-win strategy while reducing unprofitability; analyze style/color forecasts to optimize key items.
• Incorporate consumer analytics in assortment discussions and decisions.
• Manage dropship operations like a retailer:
  • Forecast inventory needs that drive financial goals for all dropship customers.
  • Analyze item-level sales to stock for web inventory; leverage rapid re-order and promotions to optimize inventory.
  • Develop sales strategies with Account Executives/account owners for account-level promotion planning.
  • Diagnose and liquidate underperforming items to maximize profitability.
• Partner on monthly buys to ensure account sales plans and category growth objectives are delivered.
• Own the Brand Sales and Operating Plan responsibilities; analyze at an account and category level to validate buy plans meet financial and growth objectives.
• Leverage division buys to test new items/categories, close financial gaps, and back up key items.
• Ensure buy planning/receipts align with Corporate Turn and Warehouse expense expectations.
• Serve as a liaison for Sales, Margin, and Operating Profit Forecasts.
• Collaborate with the Sales team to track and provide accurate projections to ensure Corporate Financial metrics are met.
• Identify in-season opportunities to drive the business; analyze retail sales to stock, maintain key item flows, and ladder plans to create receipt opportunities for key accounts.
• Manage account profitability by maximizing sales and executing markdowns to ensure internal and retailer margin and profitability targets are achieved.

Requirements

• Bachelor’s degree in a Business-related field.
• 5+ years of Sales, Sales Planning, or Analytics experience.
• 5+ years of total Retail/Wholesale experience.

Benefits

• Shoe Discounts: 30% Associate Discount across Famous Footwear and Caleres brands.
• Benefits that Start Day One: Comprehensive total rewards including health benefits and PTO. Learn more.
• Get Paid When You Want: Access your earnings before payday.
• Mental Wellness: Free, 24/7 confidential support and resources through CompPsych EAP for eligible associates.
• Relaxed Dress Code: Authentic self is always in style.
• Site Perks: Full access to onsite gym, Starbucks, Grab and Go Market, and free parking in downtown Clayton, MO.