Sr. eCommerce Specialist
About the role
The Senior eCommerce Specialist will oversee marketing automation, analytics, website and app optimization, and customer journey improvement. They will collaborate with various departments including Marketing, Sales, Product Data, IT, and digital agencies to enhance the online customer experience.
Responsibilities
- Act as the point person for marketing automation and CRM, ensuring campaigns run effectively.
- Work with the Product Data team to improve product content, categorization, searchability, and navigation.
- Partner with Sales to ensure all products, promotions, and events are accurately represented on websites and apps.
- Collaborate with IT and agency partners to maintain the technical layer, configure platforms, integrate systems, and troubleshoot issues.
- Ensure consistency across all websites and mobile app.
- Manage analytics and reporting, building dashboards for clear performance insights.
- Monitor customer behavior and engagement to identify opportunities for increased conversions and reduced friction.
- Make data-driven recommendations to improve the online customer experience.
- Partner with Marketing and other teams on campaigns, promotions, and content initiatives.
- Work closely with Product Data, Sales, Marketing, and IT on shared digital priorities.
- Coordinate with agency partners and IT to execute enhancements and improvements.
- Share ideas and best practices for leveraging AI and automation to improve workflows and efficiency.
- Help coordinate digital initiatives such as platform updates, app enhancements, integrations, and system upgrades.
- Coordinate project timelines, requirements, testing, and stakeholder communication.
- Identify manual processes worth automating and help build the case for implementation.
- Support continuous improvement across digital platforms.
Requirements
- 3+ years of experience in eCommerce, digital marketing, website or platform management, digital merchandising, or a related field.
- Experience with CMS, CRM, marketing automation, or eCommerce platforms.
- Strong working knowledge of Google Analytics (GA4) and experience building performance dashboards.
- Ability to turn data into actionable recommendations that improve the customer experience and move the numbers.
- Strong organizational and project coordination skills.
- Excellent communication and collaboration skills.
- A high attention to detail and commitment to delivering a quality customer experience.
- A proactive mindset and willingness to learn new technologies and platforms.
Nice to have
- Experience with B2B eCommerce or distribution/manufacturing environments.
- Experience with CMS platforms (e.g., Optimizely), HubSpot, or similar marketing technology.
- Familiarity with digital merchandising, search optimization, or conversion rate optimization.
- Experience with product information management (PIM), ERP, or CMS-integrated websites.
- Background in trades, HVAC, plumbing, construction, or industrial distribution.
- Familiarity with AI tools for workflow automation or data validation.
- Experience supporting a mobile app alongside a web platform.
Benefits
- Health, Vision, and Dental Insurance
- Paid Time Off (Vacation and Holidays)
- Paid Maternity and Paternity Leave
- 401K Employer Match
- Bonus Opportunity
- Strong Culture through our 40 Fundamentals
- Family Atmosphere
- Fitness Reimbursement Program
- Associate Referral Bonus Program
- Learning and Development Opportunities
- Career Growth Opportunities
About Famous Supply
Famous Supply is a wholesale distributor committed to serving contractors, builders, and remodelers in the HVAC, Plumbing, Building Products, Lighting, and Industrial/PVF segments. Founded in 1933, Famous is a family-owned business that values its associates and fosters a strong, diverse work culture. The company's 5 Core Values—Family, Trust, Communication, Teamwork, and Continuous Improvement—are reflected in their 40 Fundamentals for Living the Famous Way (https://famous-supply.com/famous-40-fundamentals/).