Sr. Content Marketing and Communications Manager

Key Responsibilities

• Strategy and Narrative: Define and evolve content strategy across the customer journey, translating company narratives into actionable plans for blogs, video, and social channels. Collaborate with leadership to shape thought leadership.
• Content Production: Plan and create diverse content formats (pillar content, blogs, executive bylines, video, sales assets). Build and manage the editorial calendar and develop AI-native workflows to accelerate production and scale outputs across multiple formats.
• Distribution and Visibility: Own presence on LinkedIn, X, and emerging platforms. Build an executive visibility program including ghostwriting. Drive co-marketing opportunities and expand reach into CISO communities and partner ecosystems.
• Video and Multimedia: Lead the shift to video-first storytelling. Create and edit short-form video (explainers, talking heads, social clips) using AI tools for scripting, editing, and captioning.
• Performance and Experimentation: Own performance metrics (engagement, traffic, conversions, influenced pipeline). Run continuous experiments to scale successful playbooks.

Requirements

• Experience: 7+ years in content marketing, communications, or digital media within B2B technology (specifically cybersecurity, infrastructure, or network domains preferred).
• AI Proficiency: Deep hands-on experience with LLMs (ChatGPT, Claude, Gemini) and AI-driven video tools (Descript, Opus Clip, Runway, ElevenLabs, Submagic, Captions). Comfort with design tools like Midjourney, DALL E, or Adobe Firefly.
• Writing & Voice: Exceptional writing ability across long-form, social, and executive voice. Ability to explain prompting approaches and ensure brand voice accuracy at scale.
• Technical Skills: Working knowledge of CMS (HubSpot, WordPress, Saleshood), email platforms, and search fundamentals.
• Systems Mindset: Proven track record of building scalable content engines and growing LinkedIn and X channels.
• Soft Skills: Adaptability in a fast-moving environment, willingness to engage with customers/partners/sales, and a bias for execution.
• Public Face: Experience supporting executives/founders as public voices; willingness to be highly visible and travel 25% of the time for events.

Success Metrics

• Consistent publishing cadence.
• Increased executive reach and visibility.
• Strong engagement across all channels.
• Measurable contribution to sales pipeline.