Jobs · Marketing · Kansas

Social Media Manager

All in Overland Park · Overland Park, KS · 3 wk ago
MarketingFull-time

EVERSANA INTOUCH® is a global, full-service marketing agency network serving the life sciences industry, and is the first—and only—agency network to be part of a fully integrated commercialization platform through EVERSANA®. We provide next-generation creative and media services, enterprise solutions, and data analytics services for clients. We embrace diversity in backgrounds and experiences, believing our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.

About the role

The Manager, Social Media will lead development and tactical initiatives, serving as social media counsel to account staff and external clients in collaboration with the social team lead. This role manages the workload of self and junior staff across numerous projects while playing the lead on more complex initiatives. The position involves conducting social listening and influencer research, deriving insights from data, and presenting findings to internal teams and clients. The ideal candidate will display a deep understanding of the broader digital ecosystem and cross-collaborate with other subject matter experts to educate peers and clients on social media best practices, trends, and technologies.

Responsibilities

  • Serve as social media counsel to account staff and clients in collaboration with the social team lead.
  • Manage workload across multiple projects for self and junior staff, taking the lead on complex initiatives.
  • Conduct social listening and influencer research, derive insights from data, and present findings to internal teams and clients.
  • Display a deep understanding of the broader digital ecosystem and cross-collaborate with other subject matter experts.
  • Educate peers and clients on social media best practices, trends, and technologies.
  • Act as the primary subject matter expert and project owner for social media, helping clients achieve marketing objectives within the pharmaceutical industry.
  • Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias.
  • Perform all other duties as assigned.

Requirements

  • Bachelor’s degree (or equivalent education plus professional experience) required.
  • Approximately 4-7 years of related agency or business experience.
  • High familiarity with and personal use of social media, third-party management tools, and social listening platforms.
  • Ability to locate and manage influencers, derive insights, and actionable next steps from social listening data and social platform performance.
  • Understand the role paid social plays in an owned social strategy.
  • Strong multi-tasking, problem-solving skills, and ability to work in a team environment with occasional delegation to junior staff.
  • Strong client relationship skills and a knack for maximizing organic growth opportunities within current workload.
  • Excellent communication skills: ability to write about, explain, and present social media tactics and concepts in a highly regulated environment.
  • Proven ability to manage projects independently and collaboratively to successful completion, with a strong understanding of social media performance analytics.
  • Pharmaceutical/healthcare experience and experience with coordinating influencer programs are a plus.
  • Periodic travel required.

Pay

Compensation range: USD 66,950.00 - USD 97,000.00 yearly. This role is eligible for hire in select U.S. locations based on business and operational considerations. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living).

Benefits

More information about EVERSANA’s benefits package can be found at eversana.com/careers.

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