Social Media Manager

Responsibilities

• Manage Day-to-day Social Strategy Execution
• Collaborate with Dan Harris and the Head of Content on social direction—pitching ideas, catching and posting Dan’s incoming, and serving as a creative thought partner within the broader content strategy.
• Build and maintain a long-term production calendar and oversee day-to-day publishing across our social portfolio, while leaving space for quick pivots that meet the moment.
• Ensure channel hygiene and optimization across all social platforms, including profile updates, link management, featured content, thumbnails, playlists, and overall feed presentation.
• Prioritize short-, medium-, and long-term initiatives with logic and flexibility.
• Regularly identify strengths and weaknesses in the current approach and suggest actionable improvements.
• Support Social Content Creation & Community Management
• Script, produce and edit video content social.
• Draft effective captions and social-first copy that reflect Dan’s voice and the 10% Happier brand tone.
• Bring strong editorial instincts and the ability to connect news and cultural moments to wisdom and pop-psychology takeaways.
• Stay informed on platform updates, algorithm changes, emerging formats, and social media best practices.
• Foster community engagement through audience interaction, social listening, and proactive trend monitoring.
• Post to the proper channels in a timely manner.
• Coordinate with External Partners & Talent
• Communicate effectively with outside talent and partner institutions to build relationships and collaborations.
• May coordinate freelance support when needed, with clarity and integrity.
• Measurement & Optimization
• Monitor performance metrics and identify opportunities to improve engagement, reach, audience growth, and overall content performance.
• Bring a data-informed approach to continuous improvement across platforms.
• Manage Day-to-day Social Operations
• Build and maintain efficient, transparent production and communication systems.
• Organize and keep track of incoming ideas from Dan and the team.
• Help establish scalable processes, workflows, and best practices across social operations.

Requirements

• 3+ years managing social media for a creator or brand.
• Strong understanding of the major social platforms and their evolving ecosystems.
• Ability to produce, shoot, and edit video to a high standard appropriate for social.
• Strong copywriting, content planning, and editorial judgment.
• Extraordinarily high attention to detail and organizational skill, with excellent project management and communication skills.
• Experience analyzing social performance data and translating insights into action.
• Able to manage multiple priorities autonomously in a fast-paced, deadline-driven environment.

Qualifications

• Based in or around New York City, and able to travel into Manhattan and/or the suburbs semi-regularly (transportation costs covered).
• Genuine passion for Dan’s specific brand and message, and familiarity with the 10% Happier voice.
• Interest in meditation, mindfulness, or the broader wellness and pop-psychology space.
• Experience supporting influencer, creator, talent, or partnership-driven activations.
• Experience working across both external partners and cross-functional internal teams.

Team Culture

• Can-Do Attitude
• Proactive Problem Solving
• Calmness
• Clarity
• Curiosity
• Kindness
• Attention to Detail
• Integrity
• Mindfulness

About 10% Media

10% Media is a content company built around the work of bestselling author, journalist, speaker, and podcaster Dan Harris. We produce the 10% Happier podcast, Dan’s Substack, social media, and support his work as a speaker and author.