Social Media Coordinator

About the role

Nuuds is looking for a Social Media Coordinator to run the day-to-day execution of nuuds' social channels. You'll own scheduling and publishing across Instagram and TikTok, and you'll be the first voice our community hears in comments and DMs — ensuring every touchpoint sounds like nuuds and meets our high-touch standard.

Responsibilities

• Own scheduling and publishing of content on all social channels
• Help build nuuds' social channel presence — establish our posting cadence, native content approach, and continue to help build community
• Maintain the social content calendar and a consistent posting cadence, including drop days and launch moments
• Ensure every asset is properly formatted, captioned, tagged, and optimized to each platform's best practices before it goes live
• Manage daily community engagement — responding to comments and DMs across owned channels in the nuuds voice
• Partner with the CX team to resolve customer service inquiries that come through social quickly and warmly
• Engage with tagged content and relevant accounts to grow community and surface great UGC
• Identify superfans, creators, and niche communities worth building relationships with
• Pull relevant fashion, lifestyle, and cultural trends across platforms weekly
• Track and log brand mentions across Instagram and TikTok for boosting opportunities and community spotlights
• Translate trend research and performance insights into actionable content recommendations by platform
• Monitor competitor activity and emerging creators for ongoing inspiration and insight
• Capture behind-the-scenes content during shoots and events as needed
• Support production logistics for social shoots, including TikTok Shop content
• Keep shoot and gifting samples organized and returned on time
• Support organization of creative decks, campaign recaps, and reporting
• Take notes in key meetings and proactively follow up on action items
• Collaborate cross-functionally with Design, Merchandising, PR, Influencer, Community, Creative, and E-Commerce teams
• Stay adaptable and solution-oriented during launches, events, and high-volume moments

Requirements

• 2+ years of experience in social media, ideally with a fashion, beauty, or lifestyle brand
• Passion for social media and content creation with an interest in the fashion space
• Experience managing brand social channels and executing against a content calendar
• Strong understanding of Instagram and TikTok, and curiosity about emerging platforms
• Comfortable creating and being in content on short notice
• Working knowledge of social analytics — able to pull reports and identify what's working and why
• Video editing proficiency in TikTok and CapCut
• Sharp written communication and an ear for brand voice
• Strong organization and attention to detail; able to prioritize in a fast-paced environment
• A collaborative, no-ego approach to cross-functional work
• Basic photography and additional editing skills (Instagram Edits, Premiere, etc.)
• Experience with Canva, Adobe Creative Suite, or similar design tools
• Experience with community platforms, ambassador programs, or TikTok Shop
• Bachelor's degree in Marketing, Communications, or a related field — or equivalent experience

Travel Requirements

Occasional travel for events (photoshoots, store openings, influencer activations) on a case-by-case basis