SEO Strategist (Remote US) - Future Opening
for each heading. Use - for any list of duties/requirements/benefits, and
for prose. Do NOT repeat the job title as a heading. Do NOT put Job ID/requisition numbers as headings. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove boilerplate, duplicated lines, application instructions. Include a section ONLY when posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g., "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless posting actually states them.
We need to parse the posting.
The posting includes:
- Intro about Directive Consulting (company description). This is not a section heading but could be part of "About the role"? Actually "About The Role" heading appears later. The intro is generic company description; we could include it under "About the role"? The instruction: "use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So we should create sections for those headings if content exists.
We have "About The Role" heading in the posting: "About The Role The Content Strategist is a crucial, client-facing role..." So we can create About the role
and then content.
Then "What You'll Do" which is responsibilities. So we can create Responsibilities
and list duties.
Then "What You'll Bring" which includes qualifications, skills, requirements. Could split into Requirements, Qualifications, Skills. But we need to decide based on content.
The posting includes:
"What You'll Bring A proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
Proven organisational, project, and time management skills
Genuine enthusiasm for digital marketing, SEO and Content
Must have agency experience
Must have B2B tech and/or SaaS experience
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations."
That's a list of qualifications/skills/requirements. We could put them under Requirements
or Qualifications
or Skills
. The instruction says we can use those headings; we need to include a section only when posting has real, specific content for it. We have content for qualifications/skills. Could combine into one section "Requirements" or "Qualifications". Since they ask for separate headings, we could split: Requirements (must have agency experience, B2B tech/SaaS experience), Qualifications (proven track record, analytical insight, communication skills, familiarity with tools, organisational skills, enthusiasm), Skills (maybe tools). But to avoid thin sections, we prefer a few substantive sections over many thin ones. So maybe we just have one section "Requirements" that includes all those bullet points. Or we could have "Qualifications" and "Skills". But we need to decide.
The instruction: "Prefer a few substantive sections over many thin ones." So better to have fewer sections. We could have:
- About the role
- Responsibilities
- Requirements (covers qualifications, skills, etc.)
- Benefits
- Pay (if present)
- Schedule (if present)
We have Pay info: "Compensation for this role includes a competitive base salary in the $75,000-95,000 USD range, commensurate with experience and geography." That's pay info. It includes "commensurate with experience and geography." That's not placeholder; it's a range. So we can include Pay section.
We have Benefits: list of benefits: medical, dental, vision, disability, life insurance; 100% employer-paid plan for you and 50% employer contribution for dependents; mental health access; Gympass; unlimited PTO; paid company holidays; birthday off; end of year recharge; paid parental leave; traditional and Roth 401(k) with 3% company match; annual bonus based on tenure; annual anniversary trip. So we have Benefits section.
Schedule: The posting mentions remote-first, work from home office, ability to work globally, need reliable internet, etc. Not explicit schedule like hours. It says "As a remote-first company, you’ll have the ability to work from your home office." No specific schedule like full-time, part-time. There's no explicit schedule info. So we should not create Schedule section unless posting actually states them. It does not state schedule like "Full-time, 40 hours per week". So we omit Schedule.
We also have "Work Environment Requirements" which includes remote-first, need laptop, etc. That could be part of Requirements or maybe a separate section "Work Environment". But not in the list of allowed headings. We could incorporate into Requirements or maybe under "Requirements". Since we must only use those headings, we can put work environment details under Requirements as bullet points.
We also have "Additional Information" about People First, EEO. That's boilerplate; we should remove.
We also have "If you require reasonable accommodations..." that's also boilerplate; remove.
We also have "At Directive, one of our core values is People First..." etc. Remove.
We also have "Please note: internally, this role is titled Account Strategist, Content & SEO." That's substantive; we should keep it under About the role maybe.
We also have "Goals NSM Attainment: 100% MRR Retainment: 96% CSAT > 4.2 Upsells / Cross-sells / Referrals -Strategists are expected to regularly look for opportunities..." That's part of responsibilities or maybe a separate "Goals" section but not in allowed headings. Could incorporate into Responsibilities.
We also have "Reporting: Strategists are expected to regularly report to clients the progress and impact of their strategy. In support of this pilar strategists are expected to report on the following cadence: Bi-weekly meetings with the client Note in these meetings strategists are expected to report on NSM progress and ongoing deliverables Monthly reports Quarterly reports 2 Bi-Annual business review presentation". That's responsibilities.
We need to preserve all substantive information; do not invent or summarize away detail. So we need to include all details from the posting, but we can format them as lists or paragraphs.
We must not repeat the job title as a heading. The job title is "Content Strategist". We must not put that as a heading.
We must not put Job ID/requisition numbers as headings; none present.
We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions.
We need to output only HTML fragment.
Let's extract substantive content:
Company description (intro) maybe not needed under any heading; but we could include it as a paragraph before sections? The instruction says output only HTML fragment; we can include a
for the intro if we want, but it's not under a heading. It's okay to have stray
before first heading? Probably fine. But we might want to wrap it under "About the role"? However "About the role" heading is specifically for role description, not company overview. The intro is about Directive Consulting; could be considered part of "About the role"? Might be okay to include as a
before the heading. But the instruction says "use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It doesn't forbid other
outside sections. But to be safe, we could include the company description as a
before the first heading, or we could incorporate it into "About the role" as a preamble. I'd include it as a
before the heading, but maybe better to put it under "About the role" as part of the role description? The role description starts with "About The Role The Content Strategist is a crucial, client-facing role..." So we could start the About the role section with that sentence; the company description could be separate but not required. However we must preserve ALL substantive information; if we omit the company description, we lose info. So we need to include it somewhere. We could put it as a
before the first heading.
Let's structure:
Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most. With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point. We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in. At Directive, we’re always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences. As we continue to grow, we’re always seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing. If you're ready to explore future opportunities and be part of a team that values creativity, strategy, and results, we’d love to connect with you!!
Then About the role
with content: "The Content Strategist is a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders. The Strategist is responsible for more Enterprise clients and is expected to have a deep understanding of their service line and how it impacts other areas of business to create a holistic marketing strategy. Please note: internally, this role is titled Account Strategist, Content & SEO."
We could also include the "What You'll Do" under Responsibilities.
Responsibilities: we need to capture all bullet points from "What You'll Do" and also the Goals and Reporting sections.
Let's parse "What You'll Do" section:
Strategic Excellence and Best Practices:
- Strategists are responsible for creating custom strategies and implementing best practices for their clients that ultimately result in achieving our NSMs.
- The strategist will use project phase as a foundational moment for building the initial client strategy, but will also use our clients overall marketing goals, current and ongoing campaigns, and historical performance to optimize and revise strategies over the lifetime of the client while adhering to Directive best practices
- Strategists will work closely with their Associate Director (AsD) when roadblocks arise that impact their strategy and goal attainment.
- Strategists display a strong ability to craft creative briefs and compelling content campaigns with a focus on ideation based on competitor and audience insights.
- Best practices should be used to inform our strategies to ensure our clients are in the best position to exceed their goals.
- In particular:
- LTV:CAC modeling
- Customer Generation
- Share of SERP
- Content Production
- Goal Setting: Strategists are responsible for using available data to set goals
for prose. Do NOT repeat the job title as a heading. Do NOT put Job ID/requisition numbers as headings. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove boilerplate, duplicated lines, application instructions. Include a section ONLY when posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g., "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless posting actually states them. We need to parse the posting. The posting includes: - Intro about Directive Consulting (company description). This is not a section heading but could be part of "About the role"? Actually "About The Role" heading appears later. The intro is generic company description; we could include it under "About the role"? The instruction: "use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." So we should create sections for those headings if content exists.
We have "About The Role" heading in the posting: "About The Role The Content Strategist is a crucial, client-facing role..." So we can create About the role
and then content.
Then "What You'll Do" which is responsibilities. So we can create Responsibilities
and list duties.
Then "What You'll Bring" which includes qualifications, skills, requirements. Could split into Requirements, Qualifications, Skills. But we need to decide based on content.
The posting includes:
"What You'll Bring A proven track record of success around implementing SEO principles and content strategy: keyword research, on-page optimization, and link building
Analytical insight: ability to analyse website traffic and SEO metrics using tools like Google Analytics
Strong Communication skills: comfortable client facing and owning relationships with key stakeholders
Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools
Proven organisational, project, and time management skills
Genuine enthusiasm for digital marketing, SEO and Content
Must have agency experience
Must have B2B tech and/or SaaS experience
Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations."
That's a list of qualifications/skills/requirements. We could put them under Requirements
or Qualifications
or Skills
. The instruction says we can use those headings; we need to include a section only when posting has real, specific content for it. We have content for qualifications/skills. Could combine into one section "Requirements" or "Qualifications". Since they ask for separate headings, we could split: Requirements (must have agency experience, B2B tech/SaaS experience), Qualifications (proven track record, analytical insight, communication skills, familiarity with tools, organisational skills, enthusiasm), Skills (maybe tools). But to avoid thin sections, we prefer a few substantive sections over many thin ones. So maybe we just have one section "Requirements" that includes all those bullet points. Or we could have "Qualifications" and "Skills". But we need to decide.
The instruction: "Prefer a few substantive sections over many thin ones." So better to have fewer sections. We could have:
- About the role
- Responsibilities
- Requirements (covers qualifications, skills, etc.)
- Benefits
- Pay (if present)
- Schedule (if present)
We have Pay info: "Compensation for this role includes a competitive base salary in the $75,000-95,000 USD range, commensurate with experience and geography." That's pay info. It includes "commensurate with experience and geography." That's not placeholder; it's a range. So we can include Pay section.
We have Benefits: list of benefits: medical, dental, vision, disability, life insurance; 100% employer-paid plan for you and 50% employer contribution for dependents; mental health access; Gympass; unlimited PTO; paid company holidays; birthday off; end of year recharge; paid parental leave; traditional and Roth 401(k) with 3% company match; annual bonus based on tenure; annual anniversary trip. So we have Benefits section.
Schedule: The posting mentions remote-first, work from home office, ability to work globally, need reliable internet, etc. Not explicit schedule like hours. It says "As a remote-first company, you’ll have the ability to work from your home office." No specific schedule like full-time, part-time. There's no explicit schedule info. So we should not create Schedule section unless posting actually states them. It does not state schedule like "Full-time, 40 hours per week". So we omit Schedule.
We also have "Work Environment Requirements" which includes remote-first, need laptop, etc. That could be part of Requirements or maybe a separate section "Work Environment". But not in the list of allowed headings. We could incorporate into Requirements or maybe under "Requirements". Since we must only use those headings, we can put work environment details under Requirements as bullet points.
We also have "Additional Information" about People First, EEO. That's boilerplate; we should remove.
We also have "If you require reasonable accommodations..." that's also boilerplate; remove.
We also have "At Directive, one of our core values is People First..." etc. Remove.
We also have "Please note: internally, this role is titled Account Strategist, Content & SEO." That's substantive; we should keep it under About the role maybe.
We also have "Goals NSM Attainment: 100% MRR Retainment: 96% CSAT > 4.2 Upsells / Cross-sells / Referrals -Strategists are expected to regularly look for opportunities..." That's part of responsibilities or maybe a separate "Goals" section but not in allowed headings. Could incorporate into Responsibilities.
We also have "Reporting: Strategists are expected to regularly report to clients the progress and impact of their strategy. In support of this pilar strategists are expected to report on the following cadence: Bi-weekly meetings with the client Note in these meetings strategists are expected to report on NSM progress and ongoing deliverables Monthly reports Quarterly reports 2 Bi-Annual business review presentation". That's responsibilities.
We need to preserve all substantive information; do not invent or summarize away detail. So we need to include all details from the posting, but we can format them as lists or paragraphs.
We must not repeat the job title as a heading. The job title is "Content Strategist". We must not put that as a heading.
We must not put Job ID/requisition numbers as headings; none present.
We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions.
We need to output only HTML fragment.
Let's extract substantive content:
Company description (intro) maybe not needed under any heading; but we could include it as a paragraph before sections? The instruction says output only HTML fragment; we can include a
for the intro if we want, but it's not under a heading. It's okay to have stray
before first heading? Probably fine. But we might want to wrap it under "About the role"? However "About the role" heading is specifically for role description, not company overview. The intro is about Directive Consulting; could be considered part of "About the role"? Might be okay to include as a
before the heading. But the instruction says "use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It doesn't forbid other
outside sections. But to be safe, we could include the company description as a
before the first heading, or we could incorporate it into "About the role" as a preamble. I'd include it as a
before the heading, but maybe better to put it under "About the role" as part of the role description? The role description starts with "About The Role The Content Strategist is a crucial, client-facing role..." So we could start the About the role section with that sentence; the company description could be separate but not required. However we must preserve ALL substantive information; if we omit the company description, we lose info. So we need to include it somewhere. We could put it as a
before the first heading. Let's structure:
Directive Consulting is the leading B2B marketing agency for brands that are serious about the metrics that matter most. With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on real outcomes. We run through 3 divisions: Performance, Communications, and Commerce, all wired to share intelligence and answer to revenue. That system spans everything from Paid Media and Content Marketing, to PR and Paid Social, to Marketplace and Lifecycle Marketing. Tying it all together is our methodology, DiscoverabilityOS™, which aligns brand and demand to guide your ICP to choose you across every decision point. We move fast. We think boldly. We hire people who challenge the status quo, build campaigns worth talking about, and make bold brands impossible to ignore. If you live for performance, love solving hard problems, and want your work to actually mean something, you'll fit right in. At Directive, we’re always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences. As we continue to grow, we’re always seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing. If you're ready to explore future opportunities and be part of a team that values creativity, strategy, and results, we’d love to connect with you!!
Then