SEO & Online Visibility Specialist – Google, Reddit, TikTok & AI Search
Natural Renewals is a growing U.S.-based health and wellness company and the company behind My Moss Sea Moss Gel. We are looking for a smart, resourceful and highly motivated SEO & Online Visibility Specialist to help us dramatically increase our presence across the internet.
About the role
This is not a position where we simply need someone to write a few blog posts every month. We want someone who is constantly looking for opportunities to get Natural Renewals and My Moss discovered across Google, Reddit, TikTok, YouTube, AI search engines, directories, blogs, websites and other online platforms. Your main goal will be simple: help more people discover our brand when they search for sea moss, sea moss gel, health foods and related products online.
Responsibilities
- Perform SEO and keyword research for our website and products
- Identify keywords we should be ranking for on Google
- Improve existing website pages for SEO
- Research opportunities for backlinks and brand mentions
- Submit our company to relevant legitimate directories and websites
- Find blogs, websites, publications and communities where our company can be featured
- Research relevant Reddit conversations and opportunities for Natural Renewals to participate
- Help increase our visibility in Reddit and Google search results
- Research TikTok, YouTube and social-media search trends related to sea moss and health foods
- Identify questions and topics consumers are actively searching for
- Help optimize our content for TikTok, YouTube Shorts and other platforms
- Research ways to improve how Natural Renewals/My Moss appears in ChatGPT, Google AI, Perplexity and other AI-powered search tools
- Find websites and online resources where our brand should be mentioned
- Perform competitor research and identify where competing sea moss brands are getting traffic, links and exposure
- Conduct outreach to bloggers, websites, publications and potential partners
- Maintain spreadsheets documenting outreach, backlinks, brand mentions and SEO opportunities
- Monitor keyword rankings and traffic
- Provide a short weekly report showing exactly what was completed, what changed and what opportunities were discovered
Requirements
- Extremely resourceful
- A strong internet researcher
- Comfortable working independently
- Excellent at written English
- Familiar with SEO and digital marketing
- Comfortable using AI tools for research and productivity
- Familiar with Google Search Console and keyword research tools
- Familiar with Reddit, TikTok, YouTube and social platforms
- Able to find opportunities without constantly being told what to do
- Organized and able to document their work
- Interested in growing with a U.S.-based company long term
Qualifications
Experience with e-commerce, health/wellness brands, food brands or consumer products is a major plus.
Important Notes
We are not looking for spam. We do not want thousands of low-quality backlinks, fake reviews, fake customer testimonials, automated comments or copied AI articles. We want someone who understands how to create real online authority and visibility. Quality matters more than quantity.
Paid Test
Applicants who make the shortlist may be asked to complete a small paid test. The test may include:
- Reviewing our website
- Identifying SEO opportunities
- Finding keywords we should target
- Finding places online where our brand could gain legitimate exposure
- Identifying Reddit/TikTok/Google opportunities
- Showing us what you would focus on during your first 30 days