Senior Social Media Strategist

About the role

Join us on our mission to empower more people to find their way home by breaking barriers to entry, making the right connections, and building confidence through expert guidance.

Responsibilities

• Own organic social strategy and day-to-day management across our channels
• Develop and manage a content calendar that surfaces real estate news that resonates with social audiences and balances brand-building with a bias for reach and impressions
• Identify and act on opportunities to connect Realtor.com to relevant trends and conversations
• Develop social-first partnership and brand concepts
• Report on organic social performance, tying results back to broader marketing and business goals
• Own our social publishing tool and the associated vendor relationship
• Build AI-driven processes to help the team move faster
• Partner with data science/analytics teams on more advanced measurement as needed

Requirements

• 8+ years of social media management experience, with demonstrated ability to manage day-to-day execution and think strategically
• Bachelor’s degree or equivalent experience
• Experience working in standard social publishing & production tools (e.g., Sprinklr, Canva, CapCut, native platform tools)
• Strong analytical skills; comfortable pulling and interpreting social and campaign performance data to inform decisions
• Demonstrated ability to produce content yourself, not just brief and direct others
• Experience working cross-functionally with marketing, product, or creative teams

Qualifications

• Must-have qualifications listed above
• Nice to have: Creative production or video experience, especially scaling a video program rather than one-off production; Experience automating social processes with AI; Experience in consumer tech, marketplace, or app-first businesses; Experience with paid media

Benefits

Realtor.com is committed to investing in the health and wellbeing of our employees and their families. Our benefits programs include, but are not limited to:

• Inclusive and Competitive medical, Rx, dental, and vision coverage
• Family forming benefits
• 13 Paid Holidays
• Flexible Time Off
• Immediate eligibility into Company 401(k) plan with 3.5% company match
• Tuition Reimbursement program for degreed and non-degreed programs
• 1:1 personalized Financial Planning Session
• Student Debt Retirement Savings Match program
• Free snacks and refreshments in each office location

Pay

Commensurate with experience

Schedule

Varies