Senior Product Marketing Manager, AI Platform
About the role
Drive Zendesk’s product marketing efforts to ensure successful launch, adoption, and impact of AI platform capabilities for building and customizing AI agents and agentic workflows on Zendesk. This role is responsible for a wide range of functions including market and customer research, messaging and positioning development, technical marketing, GTM enablement, and partnership with a cross-functional team tied to sales, marketing, and product to achieve company goals.
Responsibilities
- Develop clear & consistent messaging and craft materials to support customer-facing interactions, e.g. sales pitch decks, messaging source documents, use cases, personas, etc.
- Apply market knowledge to strengthen the overall message.
- Create slides and collateral that is clean, easy to read, look professional, on-brand for Zendesk, and clearly communicate the point.
- Create a solid visual story with a clear message to present at live and digital events.
- Develop fundamental sales enablement assets.
- Bring learnings from conversations and recordings to drive more effective training & assets.
- Drive our release marketing efforts, learning the entire process from roadmap to webinar and bringing our efforts to the next level.
- Understand the entire release marketing process from roadmap to webinar.
- Bring our efforts to the next level.
- Own PMM efforts for Zendesk’s AI platform capabilities for building custom automation, including Agent Builder and Custom Agents.
- Align with our PM team to understand these capabilities and the roadmap for developing them.
- Develop GTM plan for launches and partner with key stakeholders to execute.
- Develop custom-facing materials including technical marketing.
- Directly influence opportunities by marketing and enabling the field and customers on our critical AI Platform capabilities.
Qualifications
You are expected to deeply understand your products and the value your products bring to customers. You are able to answer questions about your product from customers and GTM employees. You are an established subject matter expert for your discipline.
Skills
- Strong market and customer research skills.
- Ability to develop compelling storytelling and communication materials.
- Experience in technical marketing.
- Excellent collaboration and relationship-building skills.
- Proven ability to lead and manage multiple projects.
Benefits
The US annualized base salary range for this position is $183,000.00-$275,000.00. This position may also be eligible for bonus, benefits, or related incentives. While this range reflects the minimum and maximum value for new hire salaries for the position across all US locations, the offer for the successful candidate for this position will be based on job related capabilities, applicable experience, and other factors such as work location.
Pay
The US annualized base salary range for this position is $183,000.00-$275,000.00.
Schedule
N/A