Senior Producer, Campaign Marketing

Responsibilities

• Act as the primary driver behind our seasonal creative production strategy, partnering upstream with Brand and Product to shape the vision and approach for our biggest seasonal shoots
• Provide clear, company-wide visibility to how GTM priorities will be addressed through creative production
• Leverage channel deliverable plans—including video needs—to develop detailed shot lists that pay off hero product positioning as set forward by the Brand team
• Leverage AI and other modern tools to iron out shoot logistics, develop mood boards and pre-visualize what we'll capture on set, aligning stakeholders in advance of the shoot
• Support our Creative Director - on-set and in pre-production - in the pursuit of bringing the creative brief to life in the most impactful way possible
• Build efficiencies into our production process across team bandwidth, staffing, and spend
• Establish and refine a seamless workflow between our content and brand teams that locks into our GTM rhythm
• Lead the production team, optimize overall production processes, and manage day-to-day project staffing - to include freelance producers at times
• Actively contribute to campaign story selection—helping decide who we feature, where we go, and what adventures we track
• Manage and own the creative production budget, specifically overseeing allocations for campaign shoots, campaign videos, and our active roster of freelance producers and stylists

Requirements

• 6-8+ years of experience in creative production, with a strong preference for background experience within an agency or an in-house brand team
• Proven experience driving creative production strategy and leading, managing, and inspiring a team of creative producers and project managers
• A flawless ability to manage multiple complex projects and productions simultaneously without missing a beat
• Strong background in creative production budget management and optimizing workflows alongside commercial stakeholders like Buyers and Marketers
• Comfort leveraging AI and other modern tools to streamline pre-production, build mood boards, and pre-visualize shoots
• A sharp, developed eye for style, photography, and great design
• A genuine interest in men's adventure brands, apparel, and style. Direct experience in the men's lifestyle, apparel, or outdoor industry is preferred but not required
• A relentless self-starter with a great attitude, collaborative spirit, and a ton of energy

Benefits

• Medical, Dental, Vision benefits
• 401(k) and employer match
• Annual Huckberry shopping credits
• Paid Sabbatical leave at 4 years
• Summer Fridays
• Weekly catered lunch
• Monthly happy hours
• Mental health resources
• Paid Parental Leave
• Paid Vacation & Paid Sick Leave
• Volunteer Time Off
• Generous employee discount
• WFH flexibility
• Annual offsites
• Company Description