Senior Partner Marketing Manager
Reach · United States · 1 mo ago
RemoteRemoteMarketingFull-time
We need to output HTML fragment with sections: headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include only sections with real content. No job title heading. No Job ID. Remove boilerplate like EEO, legal, application instructions. Also remove duplicated lines. Need to preserve all substantive info.
Let's parse the posting.
Location: Remote - North America
Function: Marketing
Reports to: VP of Marketing
About Reach: paragraph.
The Role: description.
Why this role: paragraph.
Requirements: includes "What You'll Do" (list of duties) and "What You Bring" (qualifications/skills). Also "What Success Looks Like" maybe could be considered as expectations but not required.
Benefits: list.
Additional Information: includes core values etc. Might be considered as "About the company" but we already have About Reach. Could include "Core Values" maybe as part of About? But we should not invent sections. We have sections: About the role (maybe "About Reach" is about company, but we could treat as "About the role"? Actually "About Reach" is company overview. Could be placed under a heading "About the company" but not in allowed headings list. Allowed headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can map content accordingly.
We have:
- About the role: could be the "The Role" and "Why this role" combined? Or we could use "About the role" heading for description of role.
- Responsibilities: the "What You'll Do" list.
- Requirements: could be "What You Bring" (experience, skills). Also maybe "What Success Looks Like" could be considered as expectations but not required.
- Qualifications: maybe overlapping with Requirements; but we can combine.
- Skills: maybe list specific skills from "What You Bring": writing, content, ABM, CRM, cross-functional communication, etc.
- Benefits: list.
- Pay: not specified; we should not include Pay section if not stated.
- Schedule: not specified; do not include.
We must not include sections with filler like "commensurate with experience". So we skip Pay and Schedule.
We need to output only HTML fragment, no markdown fences.
Let's extract content.
About Reach paragraph:
"Reach is the modular Merchant of Record for global sellers. Brands like Revolve and Blue Nile use Reach to sell into new markets without setting up foreign entities, migrating platforms, or replacing their existing payment providers. We take on liability for tax compliance, fraud, and chargebacks while merchants keep their checkout, their data, and their stack."
The Role paragraph:
"As Reach's Senior Partner Marketing Manager, you'll build and lead marketing programs across our technology, platform, and channel partnerships. Working closely with the VP of Marketing and Partnerships team, you'll turn strategic relationships with PSPs, ecommerce platforms, and referral partners into measurable pipeline and growth. This is a builder role. Partner marketing at Reach is still evolving, giving you the opportunity to shape the playbook, determine where we invest, and create the campaigns, positioning, enablement, and content that make our partnerships more valuable."
Why this role paragraph:
"Reach's growth depends on our partner ecosystem as much as it does on direct sales, and partner marketing is still being built out. You'll have the opportunity to shape the playbook rather than inherit one—working across Partnerships, Marketing, and Sales to identify what drives partner-sourced and partner-influenced revenue, then scale what works. This is an opportunity to build a meaningful growth function at Reach, with direct visibility into how our partnerships translate into pipeline, revenue, and international expansion."
We could combine The Role and Why this role under About the role.
Responsibilities: list from "What You'll Do":
- Build and execute partner marketing programs across referral, channel, technology, and platform partners
- Develop account-based campaigns targeting partner customer bases and priority accounts
- Partner with Partnerships and Sales to prioritize marketing investment based on pipeline potential and strategic fit
- Plan and deliver joint campaigns, events, webinars, and other co-marketing initiatives from concept through measurement
- Develop compelling partner positioning, messaging, enablement, and campaign content aligned with Reach's brand and competitive narrative
- Own partner marketing performance reporting, including sourced and influenced pipeline, campaign engagement, and partner performance
- Serve as the marketing point of contact for partner teams, keeping initiatives aligned and moving forward
Requirements/Qualifications/Skills: from "What You Bring":
- 4-7 years of B2B marketing experience, including meaningful experience in partner, channel, or field marketing within SaaS, FinTech, payments, or a related industry
- Experience building or significantly scaling partner marketing programs—not simply executing an established playbook
- Strong experience working directly with external partner marketing and sales teams
- Excellent writing and content skills with the ability to develop campaign briefs, messaging, and webinar content hands-on
- Experience with account-based marketing and using CRM and marketing data to prioritize opportunities and measure results
- Strong cross-functional communication skills and the ability to navigate competing priorities
- Experience in payments, cross-border ecommerce, or the Merchant of Record space is an asset
We could split into Requirements (experience) and Skills (specific skills). But we can also combine into Requirements and Skills sections.
Let's decide:
- Requirements: list of experience requirements (years, industry, building programs, working with external teams, experience in payments etc.)
- Skills: list of specific skills (writing/content, ABM, CRM/data, cross-functional communication)
But we need to avoid duplication. We'll allocate.
Requirements:
- 4-7 years of B2B marketing experience, including meaningful experience in partner, channel, or field marketing within SaaS, FinTech, payments, or a related industry
- Experience building or significantly scaling partner marketing programs—not simply executing an established playbook
- Strong experience working directly with external partner marketing and sales teams
- Experience in payments, cross-border ecommerce, or the Merchant of Record space is an asset
Skills:
- Excellent writing and content skills with the ability to develop campaign briefs, messaging, and webinar content hands-on
- Experience with account-based marketing and using CRM and marketing data to prioritize opportunities and measure results
- Strong cross-functional communication skills and the ability to navigate competing priorities
We could also include "What Success Looks Like" as maybe a separate section but not in allowed headings; we could incorporate into Responsibilities or Requirements? It's about outcomes; maybe we can add a short paragraph under Responsibilities? But better to omit if not fitting headings. However we must preserve ALL substantive information. The "What Success Looks Like" is substantive; we need to include it somewhere. Could add a section "Expectations" but not allowed. Could incorporate into Responsibilities as bullet points? Or we could add a separate section "Goals" but not allowed. The instruction: "Use
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include only sections with real content. No job title heading. No Job ID. Remove boilerplate like EEO, legal, application instructions. Also remove duplicated lines. Need to preserve all substantive info.
Let's parse the posting.
Location: Remote - North America
Function: Marketing
Reports to: VP of Marketing
About Reach: paragraph.
The Role: description.
Why this role: paragraph.
Requirements: includes "What You'll Do" (list of duties) and "What You Bring" (qualifications/skills). Also "What Success Looks Like" maybe could be considered as expectations but not required.
Benefits: list.
Additional Information: includes core values etc. Might be considered as "About the company" but we already have About Reach. Could include "Core Values" maybe as part of About? But we should not invent sections. We have sections: About the role (maybe "About Reach" is about company, but we could treat as "About the role"? Actually "About Reach" is company overview. Could be placed under a heading "About the company" but not in allowed headings list. Allowed headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can map content accordingly.
We have:
- About the role: could be the "The Role" and "Why this role" combined? Or we could use "About the role" heading for description of role.
- Responsibilities: the "What You'll Do" list.
- Requirements: could be "What You Bring" (experience, skills). Also maybe "What Success Looks Like" could be considered as expectations but not required.
- Qualifications: maybe overlapping with Requirements; but we can combine.
- Skills: maybe list specific skills from "What You Bring": writing, content, ABM, CRM, cross-functional communication, etc.
- Benefits: list.
- Pay: not specified; we should not include Pay section if not stated.
- Schedule: not specified; do not include.
We must not include sections with filler like "commensurate with experience". So we skip Pay and Schedule.
We need to output only HTML fragment, no markdown fences.
Let's extract content.
About Reach paragraph:
"Reach is the modular Merchant of Record for global sellers. Brands like Revolve and Blue Nile use Reach to sell into new markets without setting up foreign entities, migrating platforms, or replacing their existing payment providers. We take on liability for tax compliance, fraud, and chargebacks while merchants keep their checkout, their data, and their stack."
The Role paragraph:
"As Reach's Senior Partner Marketing Manager, you'll build and lead marketing programs across our technology, platform, and channel partnerships. Working closely with the VP of Marketing and Partnerships team, you'll turn strategic relationships with PSPs, ecommerce platforms, and referral partners into measurable pipeline and growth. This is a builder role. Partner marketing at Reach is still evolving, giving you the opportunity to shape the playbook, determine where we invest, and create the campaigns, positioning, enablement, and content that make our partnerships more valuable."
Why this role paragraph:
"Reach's growth depends on our partner ecosystem as much as it does on direct sales, and partner marketing is still being built out. You'll have the opportunity to shape the playbook rather than inherit one—working across Partnerships, Marketing, and Sales to identify what drives partner-sourced and partner-influenced revenue, then scale what works. This is an opportunity to build a meaningful growth function at Reach, with direct visibility into how our partnerships translate into pipeline, revenue, and international expansion."
We could combine The Role and Why this role under About the role.
Responsibilities: list from "What You'll Do":
- Build and execute partner marketing programs across referral, channel, technology, and platform partners
- Develop account-based campaigns targeting partner customer bases and priority accounts
- Partner with Partnerships and Sales to prioritize marketing investment based on pipeline potential and strategic fit
- Plan and deliver joint campaigns, events, webinars, and other co-marketing initiatives from concept through measurement
- Develop compelling partner positioning, messaging, enablement, and campaign content aligned with Reach's brand and competitive narrative
- Own partner marketing performance reporting, including sourced and influenced pipeline, campaign engagement, and partner performance
- Serve as the marketing point of contact for partner teams, keeping initiatives aligned and moving forward
Requirements/Qualifications/Skills: from "What You Bring":
- 4-7 years of B2B marketing experience, including meaningful experience in partner, channel, or field marketing within SaaS, FinTech, payments, or a related industry
- Experience building or significantly scaling partner marketing programs—not simply executing an established playbook
- Strong experience working directly with external partner marketing and sales teams
- Excellent writing and content skills with the ability to develop campaign briefs, messaging, and webinar content hands-on
- Experience with account-based marketing and using CRM and marketing data to prioritize opportunities and measure results
- Strong cross-functional communication skills and the ability to navigate competing priorities
- Experience in payments, cross-border ecommerce, or the Merchant of Record space is an asset
We could split into Requirements (experience) and Skills (specific skills). But we can also combine into Requirements and Skills sections.
Let's decide:
- Requirements: list of experience requirements (years, industry, building programs, working with external teams, experience in payments etc.)
- Skills: list of specific skills (writing/content, ABM, CRM/data, cross-functional communication)
But we need to avoid duplication. We'll allocate.
Requirements:
- 4-7 years of B2B marketing experience, including meaningful experience in partner, channel, or field marketing within SaaS, FinTech, payments, or a related industry
- Experience building or significantly scaling partner marketing programs—not simply executing an established playbook
- Strong experience working directly with external partner marketing and sales teams
- Experience in payments, cross-border ecommerce, or the Merchant of Record space is an asset
Skills:
- Excellent writing and content skills with the ability to develop campaign briefs, messaging, and webinar content hands-on
- Experience with account-based marketing and using CRM and marketing data to prioritize opportunities and measure results
- Strong cross-functional communication skills and the ability to navigate competing priorities
We could also include "What Success Looks Like" as maybe a separate section but not in allowed headings; we could incorporate into Responsibilities or Requirements? It's about outcomes; maybe we can add a short paragraph under Responsibilities? But better to omit if not fitting headings. However we must preserve ALL substantive information. The "What Success Looks Like" is substantive; we need to include it somewhere. Could add a section "Expectations" but not allowed. Could incorporate into Responsibilities as bullet points? Or we could add a separate section "Goals" but not allowed. The instruction: "Use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., implying those are examples but we should use those headings. It says "include a section ONLY when the posting has real, specific content for it". So we must stick to those headings; we cannot create new headings like "Success". So we need to fit that content into existing headings. Perhaps we can put "What Success Looks Like" under Responsibilities as additional bullet points, or under Requirements as expected outcomes. Let's add as bullet points under Responsibilities (makes sense: success metrics). Or we could add a short paragraph under Responsibilities after the list.
Similarly, "Core Values" from Additional Information could be placed under About the role? Or maybe under Benefits? Not exactly. Could be omitted? But we must preserve ALL substantive information. Core Values is substantive. We need to place it somewhere. Could add a paragraph under About the role (company description) maybe after The Role description. Or we could create a section "About the role" and include company overview and core values there. That seems okay.
Thus About the role heading will contain:
- Company overview (About Reach)
- Role description (The Role)
- Why this role
- Core Values (maybe as a paragraph)
We must avoid duplication. Ensure we don't repeat lines.
Now Benefits list:
- Competitive compensation
- Employer-supported retirement benefits
- Comprehensive healthcare coverage
- Annual learning and development allowance
- Flexible remote working across North America
- The opportunity to build and shape partner marketing at a global FinTech
- A collaborative, international team focused on simplifying global commerce
We could also include "Some travel, including international travel, may be required." That's from Additional Information. That's substantive; we could add as a note under Benefits or maybe under Responsibilities? Probably under Benefits as a note about travel. But it's not a benefit; it's a requirement. Could be placed under Requirements as a note. But we have no section for travel. Could add a short paragraph under Responsibilities? Might be okay to add under Benefits as a note? Better to add under Requirements as "Some travel, including international travel, may be required." But it's not a requirement per se; it's additional info. However we must preserve it. We'll add a short paragraph under Requirements maybe as a note.
But we must not create sections like "Additional Information". We'll embed.
Now we need to output HTML.
Structure:
About the role
About the role
... company overview ...
... role description ...
... why this role ...
... core values ...
Responsibilities
- ... ...
What Success Looks Like: ... maybe as a paragraph after list.
Requirements
- ... ...
Some travel, including international travel, may be required.
Skills
- ... ...
Benefits
- ... ...