Senior Partner Marketing Manager
Ladders · United States · 1 wk ago
RemoteRemoteMarketing$109k–$155k/yrFull-time
Responsibilities
- Manage marketing strategies with AMER-based priority partners
- Drive joint demand generation through collaboration with partner marketing teams
- Regularly prioritize partners based on business objectives and communicate status
- Align multiple stakeholders on strategic direction despite competing priorities
- Collaborate to build effective messaging for priority partners
- Specify KPIs and craft actionable marketing plans to meet goals
- Create demand generation programs to pipeline new opportunities
- Analyze results and recommend program enhancements
Qualifications
- 5+ years in B2B marketing, ideally within the channel sector
- Experience within the AI ecosystem, either as a vendor or partner
- Strong understanding of sales organizations and partner ecosystems
- Proven experience in creating channel demand programs
- Proficiency in channel budgeting and funding processes
- Familiarity with Salesforce reports and dashboards, and Tableau
- Bachelor’s degree preferred, Master’s degree a plus