Senior Media Buyer

Key Responsibilities

• Develop and scale media buys across Facebook, Instagram, Snap, TikTok, Quora, Twitter, and Pinterest.
• Achieve target performance and growth outcomes for all campaigns under management.
• Work closely with creative and copywriting team members to devise compelling ads that engage consumers and drive conversions.
• Implement strategies and direction that scale campaign activity while ensuring quality.
• Develop best practices around audience creation and leveraging first-party data to improve ad targeting and ad quality.
• Keep up-to-date with evolving media platforms, digital marketing trends, and industry best practices.

What You Have

• Bachelor's degree in Marketing, Advertising, or a related field.
• 5+ years of relevant experience in media buying in-house for a publisher, media company, or affiliate marketing firm.
• Experience in media buying for personal finance content a major plus.
• Expertise in Facebook Ads and TikTok Ads.
• Experience managing $500k+/month in spend on Facebook Ads.
• A strategic and creative approach to omnichannel marketing.
• Strong analytical skills with a proven track record in optimizing campaign performance to meet KPIs.
• Ability to lead and motivate a team towards achieving their performance goals.

Pay

This role pays a salary commensurate with your experience, as well as a highly competitive and incentivizing commission structure.