Senior Media Buyer
Prosana · United States · 1 mo ago
RemoteRemoteAdvertising$5/hrFull-time
About the role
Take over performance marketing for a brand spending well into seven figures a month, and build the media strategy that's currently missing. You'll work directly with the founders and the creative team, own the testing cadence, and take this account from reactive optimization to a real scaling engine. This is a full-time, remote contractor role.
Responsibilities
- Own paid media strategy end-to-end across Meta, Google, Axon, and Taboola
- Audit current tracking and spend to flag exactly where budget is being wasted
- Optimize strictly against new-customer efficiency metrics (NC ROAS, NCPA), not blended ROAS
- Run the weekly creative testing cadence alongside the creative lead and strategist
- Build and tighten the pipeline from creative testing to budget scaling
- Reallocate budget toward what's actually proven to work
- Report directly on account performance and collaborate closely with the creative team and founders
Requirements
- Experience managing $5M+ ad spend paid media campaigns for DTC/ecommerce brands
- Understanding of how subscription economics change what "performance" actually means
- Strong experience with Meta Ads and Google Ads
- Fluency in Triple Whale and comfort owning tracking and attribution setups
- Optimization focus on new-customer efficiency (NC ROAS, NCPA), not blended metrics
- Ability to build a media strategy from scratch, not just execute an existing one
Benefits
- Real ownership from day one – build the missing media strategy, not just execute someone else's playbook
- Direct access to the founders – work closely with founders and creative strategist on what to test, scale, and kill
- Meaningful budget to work with – manage a paid media engine spending well over $2M a month across four channels
- Performance bonuses – compensation includes bonuses tied to performance
- Full remote flexibility – timezone is not a constraint