Senior Marketing Operations Specialist

For our client, a leader in the Finance & Insurance space, we are seeking a Senior Marketing Operations Specialist to join their team. This role will lead operational priorities where safety, quality, compliance, and execution discipline are central to success. You will collaborate with field leadership, support functions, and cross-functional stakeholders to improve accountability, service delivery, and operational consistency. The position offers the opportunity to influence operational scale, customer outcomes, and organizational performance within a regulated financial services environment.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Translate marketing strategies into technical requirements and scalable solutions
• Manage the enterprise ESP (Braze), overseeing data governance and integrations
• Handle the Ad Operations team by implementing tracking systems and optimizing ad spend
• Oversee the campaign lifecycle from inception to delivery with robust tracking guidelines
• Establish monitoring frameworks for campaign technical setups and execution
• Champion data governance and compliance within the martech stack
• Innovate lifecycle messaging through advanced personalization techniques

Qualifications

• 5+ years of experience managing enterprise ESPs and CDPs; Braze experience is a plus
• 2+ years of hands-on Ad Operations experience, including server-side tracking
• Proficient in SQL for querying, transforming, and modeling complex datasets
• Versatile skill set across marketing, engineering, and analytics
• Knowledge of email deliverability best practices and regulatory frameworks (CAN-SPAM)

Pay

$157,000 – $196,000 annually

Benefits

• Health, Dental, & Vision benefits plus savings plans
• Mac computers + work-from-home stipend for home office setup
• Monthly internet and phone reimbursement
• Employee Stock Purchase Plan
• 401(k) with company match for retirement savings
• Robust tuition reimbursement program
• $1,000 travel perk on each Earnie-versary
• Competitive annual PTO and parental leave