Senior Marketing Director

About the role

We are seeking a Senior Director of Marketing to lead the strategic and operational aspects of introducing a new product into a new market. This role will require a deep understanding of our technical products and the ability to articulate their unique market strengths. The ideal candidate will be comfortable balancing innovation with continuity and will be able to support the company's legacy while driving growth.

Responsibilities

• Articulate the unique market strengths of our highly technical database products.
• Define clear market positioning, build effective go-to-market and demand generation programs, and develop lead nurturing systems that convert interest into pipeline and revenue.
• Partner with Sales and Product teams to align marketing strategy with how the business grows, including shared definitions of lead quality and pipeline contribution.
• Practice servant leadership in your role and as the manager of the marketing team.
• Develop FairCom's brand and voice, ensuring alignment across departments, content, and all customer touchpoints.
• Seamlessly pivot from high-level positioning to hands-on lead generation and funnel management.

Requirements

• 7+ years of marketing leadership experience supporting disciplined expansion into new markets or product categories within an established business.
• 5+ years of technical B2B experience.
• Bachelor's Degree from an accredited institution in Marketing or a related field.
• Proven people leadership, with experience building, managing, and developing high-performing marketing teams while fostering strong engagement and aligning cross-functional stakeholders to deliver business results.
• Strong proficiency in Marketing software systems such as HubSpot, Marketo, Pardot, Drift, Bots, etc.
• Strong track record that shows successful go-to-market strategies and programs with measurable impacts on revenue contribution.
• Familiar with the basic concepts of a typical IT infrastructure, like servers, storage, business applications (ERP, CRM, BI, etc.), and the role a database plays in it.

Position Preferences

• Technical fluency strongly preferred, ideally a CS or similar technical degree with 10 years transitioning into marketing leadership; alternatively, deep marketing experience within a database or data infrastructure company.
• Master of Business Administration or other advanced Marketing/Technical education a plus.
• Conversant in digital marketing channels and tools (e.g., Google Ads, HubSpot).
• Experience with FairCom DB, RTG, EDGE, IoT/IIoT, or competitors such as Litmus, Ignition, Influx, EnterpriseDB, MariaDB, etc.

Benefits

• Empowered, Agile Teams: Collaborate with passionate colleagues in small, cross-functional teams that drive innovation.
• Flexible Work-Life Balance: Achieve optimal work-life harmony with our hybrid work schedule, offering the best of both worlds: in-office collaboration and remote focus.
• Generous Time Off: Recharge and rejuvenate with 15+ holidays, three weeks of paid vacation, a week of sick leave, and an extended holiday break for quality family time (skeleton crew operations).
• Celebrate You: Enjoy a paid day off on your birthday and another on our annual "CEO Thank You Day" in March.
• Rewarding Compensation: We value your contributions. Expect a competitive salary package aligned with industry standards.
• Comprehensive Well-being Support: Protect what matters most with our robust benefits, including top-tier medical, dental, vision, and life insurance coverage. Plus, watch your savings grow with our 401(k) matching program.
• Thrive Together: Build lasting connections and strengthen your skills through annual & quarterly engaging company-wide events and growth opportunities.
• Fuel Your Focus: Stay energized and inspired with our fully stocked kitchen featuring delicious snacks, meals, and drinks.
• Convenient Commute: Easily access our office with a prime location near I-70 in Missouri and I-15, as well as the South Jordan Front Runner station in Utah.