Senior Manager, Web
Ladders · United States · 1 wk ago
RemoteRemoteOTHR$150k–$185k/yrFull-time
For our client, a leader in the Enterprise Technology space, we are seeking a Senior Manager of Web to drive search and content-led growth initiatives that improve visibility, acquisition, and measurable demand.
About the role
You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. This position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Location: Remote - US based candidates only, no visa sponsorship available.
Responsibilities
- Develop and own a comprehensive web strategy aligned with marketing and business goals
- Ensure consistency in design, layout, and messaging across all digital platforms
- Conduct competitive analysis to identify trends and opportunities for improvement
- Collaborate with cross-functional teams to synchronize web priorities with business objectives
- Present strategic insights and results to stakeholders and leadership using data-driven approaches
- Manage full project lifecycle for web initiatives from planning to execution and launch
- Utilize web analytics to monitor performance and drive ongoing optimization
Qualifications
- 7+ years of experience in web, digital marketing, or product management, preferably in B2B or SaaS
- Expertise in developing strategy and leading cross-functional collaboration
- Strong knowledge of web analytics and performance optimization, including GA4 and tag management
- Familiarity with A/B testing tools such as Optimizely and Google Optimize, along with SEO/SEM principles
- Excellent communication skills for translating data and strategies into compelling narratives
- Organized project manager with experience in agile methodologies and tools like Asana or Jira
- Proactive and passionate about staying abreast of digital trends and technologies
Pay
$150,000 – $185,000 annually
Benefits
- Medical, dental, and vision benefits
- 401(k) retirement plan
- Paid time off and specific leaves of absence
- Stock option grant eligibility and potential annual bonus program