Jobs · Marketing · California

Senior Manager, Sponsorship Sales — Global Conferences

Datadog · San Francisco, CA · 1 mo ago
HybridMarketing$149k–$199k/yrFull-time

About the role

The Senior Manager, Sponsorship Sales will own the strategy, sales, and execution of the sponsorship program for DASH, Datadog’s flagship annual conference, while also supporting sponsorship strategy and sales for global Datadog Summits. You will manage the full sponsorship sales cycle, from developing packages and prospecting through negotiation, closing, renewal, and partner experience. This role carries a sponsorship revenue target and partners closely with Events, Partner Marketing, Community, Sales, Finance, and leadership to build a scalable sponsorship program. You will have the opportunity to shape how Datadog packages, positions, and grows sponsorship offerings across its global conference portfolio. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence.

Responsibilities

  • Build and manage the sponsorship revenue plan, pipeline, and forecast for DASH, reporting progress against targets to Events and Marketing leadership while supporting sponsorship strategy and sales for global Datadog Summits.
  • Develop and evolve tiered sponsorship packages across branding, speaking opportunities, booth space, digital assets, lead generation, and other offerings based on sponsor needs and event capacity.
  • Manage the full consultative sales cycle, including prospecting, qualification, pitching, negotiation, closing, renewals, and expansion with new and existing sponsors, while maintaining accurate CRM and sales activity reporting.
  • Serve as the primary commercial relationship owner for sponsors from contract through onsite delivery, orchestrating the end-to-end partner journey while Event Marketing and agency partners manage fulfillment.
  • Collaborate with Events, Marketing, Sales, Partner Marketing, Community, and Finance on event inventory and logistics, sponsorship positioning, account strategy, invoicing, and revenue planning.
  • Represent DASH and the sponsorship program in sponsor meetings, at industry events, and onsite at conferences while identifying opportunities to improve sponsorship products, pricing, and sales processes.

Qualifications

  • You have 5+ years of experience in sponsorship, media, advertising, or B2B partnership

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