Senior Manager, Channel Marketing

Department Overview

The Marketing Department is responsible for planning and executing programs to grow revenue, increase market share and enhance the Firm’s brand. The department focuses on strategic marketing initiatives across key stakeholder groups and leverages a wide range of engagement tactics to build recognition of Golub Capital as the premier firm in its markets. Key stakeholder groups include private equity sponsors, investors, financing partners and employees. Centralized departmental functions include marketing content and strategy, communications and PR, advertising, event management, digital marketing and creative services. The Marketing Department collaborates closely with Firm leadership, the Investor Partners Group, Human Resources and the Sponsor Finance Team to develop strategic marketing plans in line with business objectives.

Position Responsibilities

• Partnering with leadership to develop and manage annual marketing plans including establishing focus areas, goals, KPIs and budgets
• Developing and executing targeted marketing plans that resonate with specific audiences in close partnership with senior leaders and IPG business lines
• Supporting our investment teams to increase visibility of our capabilities and create opportunities to connect with Sponsor Finance clients