Senior Director of Product

About the role

The Senior Director of Product Management will be a thought leader who can drive strategy, innovation, and execution. We're looking for someone with an entrepreneurial spirit, a creative problem-solver, and a strategic thinker who can take a bold approach to product development.

Responsibilities

• Define and communicate a compelling product vision and multi-year strategy aligned to company goals.
• Identify new opportunities across customer segments, markets, and workflows—balancing innovation with strong business fundamentals.
• Lead annual and semi-annual product planning cycles, ensuring clear prioritization and resource alignment.
• Directly lead multiple Directors/Group PMs and indirectly oversee the entire PM organization.
• Recruit, coach, and mentor a high-performing PM team with a strong emphasis on accountability, customer insight, and product excellence.
• Establish consistent product management standards, operating rhythms, rituals, and evaluation frameworks across teams.
• Ensure teams deliver high-quality product outcomes that measurably improve customer experience, operational efficiency, retention, and revenue.
• Partner closely with Engineering and Design leadership to drive predictable delivery and continuous improvement in product development processes.
• Remove obstacles, provide clarity, and reinforce a culture of data-driven decision-making.
• Ability to deeply learn the auto repair domain with a focus on spending time in shops observing and subsequently building job maps for what is seen in a shop.
• Stay deeply connected to customer needs, market dynamics, competitive forces, and emerging technologies.
• Drive customer-centric discovery practices and ensure PM teams maintain a continuous understanding of user jobs, pain points, and opportunities.
• Translate insights into clear product bets, hypotheses, and strategic investments.
• Work closely with Sales, Marketing, Customer Success, Finance, and Operations to align product strategy with GTM execution.
• Partner with Finance and RevOps on product forecasting, packaging, pricing, and KPI analytics.
• Ensure entire organization has clear visibility into product priorities and progress.
• Define and own product KPIs that tie product outcomes to business outcomes (growth, retention, profitability).
• Drive accountability for measurable results—ensuring teams understand what success looks like and how to achieve it.
• Regularly present product strategy, roadmap, performance, and insights to executive leadership and the board.

Qualifications

• Bachelor's degree in Computer Science, Product Management, Business Administration, or related field.
• Minimum of 10 years of experience in product management, preferably in the technology or automotive industry.
• Proven track record of driving successful product launches and managing cross-functional teams.
• Experience in defining and executing product strategies that drive business growth.
• Strong analytical skills and ability to interpret data to inform product decisions.
• Excellent communication and presentation skills, both written and verbal.
• Ability to build and maintain strong relationships with key stakeholders across the organization.
• Experience in agile methodologies and product development lifecycle.
• Passion for the auto repair industry and a deep understanding of customer needs and market trends.