Senior Director Marketing - Oncology

The Senior Director Marketing - Oncology role is seeking a strategic marketer with a proven track record in healthcare, medical technology, or technology-driven solutions. Key responsibilities include shaping and executing the US and Canada growth strategy for an oncology portfolio, driving demand generation, and collaborating with cross-functional teams.

About the role

• Lead and execute the US and Canada growth strategy for the oncology portfolio
• Develop annual marketing strategies and integrated marketing plans
• Drive demand generation through customer-focused content and coordinated channel strategies
• Build deep understanding of customer, staff, patient, and clinical needs
• Adapt and develop marketing materials for regional audiences
• Partner closely with commercial teams on strategic initiatives
• Establish, monitor, and optimize marketing KPIs
• Equip commercial teams with oncology value propositions, competitive intelligence, market insights, and effective messaging
• Drive innovation across portfolio marketing

Requirements

• Bachelor’s degree in Marketing, Engineering, Science, Business, Healthcare, or a related field
• 7+ years of experience in marketing, sales, or product management, ideally within healthcare, medical technology, or technology-driven solutions
• Demonstrated experience developing and executing positioning, digital marketing, and go-to-market strategies
• Strong track record of creating customer-centric value propositions, compelling content, and effective commercialization strategies
• Meaningful exposure to imaging technology and/or nuclear medicine within the medical technology sector is preferred
• Strong expertise in market insights, customer understanding, portfolio marketing, and brand development
• Proven ability to operate effectively in complex, fast-moving, and highly dynamic environments
• Excellent written, verbal, interpersonal, and leadership communication skills
• Proven ability to lead programs and projects, analyze and resolve complex problems, document and execute marketing initiatives, and apply strong project management skills
• Advanced degree such as an MBA in Marketing or a related discipline is preferred
• Innovative, collaborative, and commercially minded approach
• Strong commitment to integrity, transparency, accountability, trust, and ownership

Benefits

• Competitive annual compensation: $177,600–$266,400 for U.S.-based positions
• Performance-based incentives
• Healthcare coverage
• Retailer benefits
• Paid time off
• Professional development
• Tuition support
• Remote work
• Inclusive workplace