Senior Brand Marketing Manager

For our client, we are seeking a Senior Brand Marketing Manager to join the team of a leader in the Finance & Insurance space. This role will shape and drive major global brand campaigns that strengthen market relevance and elevate brand preference across key regions. You will lead integrated marketing efforts from strategy through performance evaluation, ensuring campaigns are aligned to business goals and adapted effectively for regional audiences. The position partners closely with internal stakeholders, creative teams, media partners, and agencies to turn brand strategy into measurable impact. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $110,000 – $150,000 annually Responsibilities Develop strategies for major global brand campaigns, including target audiences and success measures Identify ways to enhance brand relevance and preference in key markets Lead integrated campaigns from strategy through evaluation Create campaign briefs, guiding internal and external creative teams Ensure adaptability of global campaigns for regional markets while maintaining strategy Create frameworks that connect brand activities with business outcomes Influence senior stakeholders on campaign strategies and investment Qualifications Bachelor’s degree in marketing, communications, business, or a similar field, or equivalent experience 8+ years of brand marketing experience with integrated campaigns Proven track record leading brand campaigns across various markets Experience managing creative, media, and agency partnerships Strong understanding of media strategy across paid, earned, and owned channels Ability to analyze brand and campaign performance data Experience managing significant campaign budgets and making investment recommendations Benefits Annual incentive bonus eligibility 12% employer contribution to a 401(k) or pension plan Comprehensive medical benefits package Generous time off Flexible work options Wellbeing and development programs Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.