Senior Brand Manager - Ecommerce

We need to output HTML fragment with sections: h3 for headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections where there is real specific content. The posting includes description, responsibilities, qualifications, knowledge/skills/abilities, work environment, about us, salary range. We need to map to headings: About the role (maybe description), Responsibilities, Requirements (maybe qualifications), Qualifications (maybe knowledge/skills?), Skills, Benefits, Pay, Schedule. The posting includes Salary Range, so Pay section. No explicit Benefits or Schedule. There's mention of flexible scheduling options in About Us but not specific. Should we include Schedule? The rule: never create Pay/Schedule/Benefits sections unless posting actually states them. It mentions flexible scheduling options but not specific schedule. Might be considered schedule info? It says "many of our field roles provide our associates with flexible scheduling options." Not specific to this role. Probably not include Schedule. Benefits: not mentioned. So we omit Benefits and Schedule. We need to include About the role: description paragraph(s). Use

for prose. Use

• for list of duties/requirements/benefits. We need to preserve all substantive information, not invent or summarize away detail. Must not repeat job title as heading. Must not put Job ID/requisition numbers as headings; fold minor metadata into short

  or drop it. So we can include a short

  with Job ID etc maybe but not as heading. We can drop it? The instruction: "do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

  or drop it." So we can include a short

  with Job ID etc. Probably include a short paragraph with Req ID: 39904, Company: Acosta Employee Holdco LLC, etc. But we need to preserve all substantive information; dropping might lose info. Better to include a short

  with that metadata. We need sections: About the role (description), Responsibilities, Requirements (maybe Qualifications?), Qualifications (maybe Knowledge, Skills, And Abilities?), Skills (maybe Knowledge, Skills, And Abilities?), but we need to avoid duplication. Let's map: - About the role: The initial description paragraph(s) about Acosta Connected Commerce seeking Senior Brand Manager, overview. - Responsibilities: The bullet list under "Responsibilities" (multiple subheadings: Client Strategy and Leadership, Amazon Business Management, Cross-Functional and Team Leadership). We need to output as

  • items. Should we preserve subheadings? The rule: use
    • for any list of duties/requirements/benefits. Could we keep subheadings as inside
    • ? Probably okay. We'll output each duty as
    • with maybe bold subheading. - Requirements: Could be "Minimum Education And Work Experience" and "Preferred Experience". Might combine as Requirements. We'll output as
      • . - Qualifications: Could be "Knowledge, Skills, And Abilities". That's more like Skills. But we have separate Skills heading. Let's treat "Knowledge, Skills, And Abilities" as Skills section. And maybe "Preferred Experience" and "Minimum Education And Work Experience" as Requirements. And "Qualifications" heading maybe not needed separately. But we have a Qualifications heading in the posting (the section titled Qualifications). Actually the posting has a section "Qualifications" with subparts Preferred Experience and Minimum Education And Work Experience. So we should have a Qualifications section with those details. Then Skills section for Knowledge, Skills, And Abilities. Then maybe Work Environment as separate? Not required headings but could be About the role? Might be extra. But we only need to output sections when posting has real specific content. Work Environment is specific; we could include as a section maybe "Work Environment". But not in allowed headings list? The allowed headings list includes About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Work Environment not listed, so we should not create a heading not in list. We could fold that info into About the role or Responsibilities? Probably better to include as a short paragraph under About the role? But it's separate. The instruction: "Use

        for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., implying those are examples, but likely we should only use those headings. It says "include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text". So we should only use those headings. So we cannot add Work Environment heading. We could incorporate that info into About the role or Responsibilities as a paragraph. Probably best to add a short paragraph under About the role after description. Similarly, "About Us" could be folded into About the role? Might be okay. But we need to preserve all substantive information. We'll include About the role containing the initial description plus About Us paragraph. Pay: we have Salary Range: $102900.00 - $123480.00. So we create Pay section with that. Now we need to output only HTML fragment, no markdown fences. Let's craft:

        About the role

        Acosta Connected Commerce is seeking an experienced Senior Brand Manager to lead the strategy, growth, and day-to-day management of enterprise-level clients on Amazon. Acosta Connected Commerce is a full-service marketing and account management e-commerce agency for brands, manufacturers, and sellers on Amazon. The Senior Brand Manager will set and steer strategic priorities, manage account performance and profitability, and translate complex business needs into clear, actionable plans. This person must be equally comfortable developing executive-level recommendations, presenting to C-suite leaders, negotiating with Amazon, and working hands-on within Vendor/Seller Central to resolve issues and drive execution. The ideal candidate is a confident client leader who can adapt their communication and selling style across various client, customer, cross-functional and executive stakeholders. They are highly organized, commercially minded, data-driven, and comfortable navigating ambiguity, change, competing priorities, and the fast pace of managing multiple complex client businesses.

        About Us: Acosta is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world. But it’s not just about what we do – it’s about who we are. With a team of over 20,000 associates, we’re a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options.

        Responsibilities

        • Client Strategy and Leadership: Serve as the senior strategic partner for enterprise-level clients, building trusted relationships across various stakeholders, including Brand Management, Sales, Marketing, Finance and executive leadership. Set, sell, and steer strategic priorities and joint business plans based on each client’s business objectives, Amazon performance, financial goals, and growth opportunities. Develop and recommend short- and long-term Amazon sales, marketing, and merchandising strategies designed to achieve client sales, profitability, and conversion goals. Build business cases and investment recommendations that connect growth opportunities to expected financial and commercial outcomes. Adapt communication and influence style across different roles, personalities, and levels of seniority, from day-to-day contacts to C-suite executives. Lead executive-level business reviews, annual planning sessions, and top-to-top meetings with clients and Amazon. Translate complex data, challenges, and opportunities into concise recommendations, clear decisions, and actionable plans. Identify opportunities to expand client relationships, improve retention, and increase the value delivered by Acosta Connected Commerce. Maintain a proactive communication cadence that keeps clients engaged and aligned on priorities, performance, risks, decisions, and next steps.
        • Amazon Business Management: Lead the day-to-day and strategic management of complex Amazon Vendor and Seller Central businesses. Build and manage relationships with Amazon Vendor Managers, Vendor Services, and other Amazon stakeholders. Represent clients in Amazon meetings, negotiations, planning sessions, and business reviews. Lead annual accrual and trade-term negotiations in partnership with clients and internal stakeholders. Own account-level business performance, including sales, profitability, investment, forecasting, inventory, and operational health. Develop and execute annual Amazon growth plans and forecasting aligned with client objectives. Develop merchandising strategies that support product launches, priority ASINs, top sellers, seasonal campaigns, promotional events, and emerging category trends. Oversee digital shelf strategy across content, SEO, discoverability, conversion, ratings and reviews, and promotional execution to improve customer experience and business performance. Partner with media teams to align retail strategy, advertising investment, promotional planning, merchandising, and measurement to increase customer engagement, conversion, and profitable growth. Monitor retail and operational performance, identify risks and opportunities, and lead appropriate corrective actions. Move seamlessly between strategic leadership and hands-on tactical work within Amazon systems. Partner with internal and external stakeholders on technical projects, new Amazon features, tools, and capabilities that improve client performance or online customer experience.
        • Cross-Functional and Team Leadership: Lead cross-functional planning and execution across operations, media, sales, catalog, content, and other internal and external partners to support a unified e-commerce strategy. Establish clear ownership, timelines, and escalation paths across complex workstreams. Establish measurement plans and operating cadences that track program effectiveness, surface performance gaps, and drive continuous improvement. Balance priorities across multiple clients while managing competing deadlines, urgent business needs, and resource constraints. Provide leadership, mentorship, and strategic guidance to direct reports, Brand Managers, and other team members. Create clarity in ambiguous situations and keep teams focused on actions that will have the greatest business impact. Drive internal initiatives that improve client service, team effectiveness, processes, and commercial outcomes. Bring client feedback and marketplace insights back to internal teams to help strengthen Acosta Connected Commerce services and capabilities.

        Requirements

        • Preferred Experience: Hands-on experience with Amazon Vendor and Seller Central, and direct management of large, complex Amazon businesses. Experience working directly with Amazon Vendor Managers and Vendor Services. Demonstrated ownership of enterprise-level client relationships, Amazon budgets, financial performance, and P&Ls. Experience leading client and Amazon negotiations, including annual accruals, trade terms, investment planning, and joint business priorities. Strong executive communication and storytelling abilities, including experience building and presenting QBRs, annual planning and top-to-top materials. Experience coordinating retail, operations, catalog, content, and media strategies across large Amazon businesses. Ability to manage multiple clients and conflicting priorities while shifting seamlessly between strategic leadership and hands-on execution. Demonstrated comfort operating in ambiguous environments and developing structure, direction, and accountability where processes may not yet be defined. Experience with third-party Amazon tools and data sources such as CIQ, Analytic Index, Circana, Jungle Scout, Keepa, or similar. Project management and cross-functional leadership experience across internal teams, clients, agencies, and retail partners.
        • Minimum Education And Work Experience: Bachelor’s Degree in Business, Economics, Finance, or related field. 7+ years of experience in e-commerce sales/broker agency, marketing, or merchant role. 6+ years Amazon platform experience, including owning forecasting, budgets, and Amazon profitability with emphasis on ROI. 3+ years experience with overall leadership and management of brand/marketing growth. Proven leadership experience in conflict resolution and driving alignment to strategic brand vision. Experience in managing creative process and fostering