Senior Analyst, Strategic Account Management - Programmatic

Position Summary

About the role

VIZIO’s Platform+ Services team is seeking a Senior Analyst, Strategic Account Management to join their growing team. As a Senior Analyst, you will be a revenue driver on the Programmatic team by cultivating and nurturing relationships with agencies and brands.

Responsibilities

• Manage relationships with a diverse portfolio of programmatic clients to maximize revenue potential.
• Create strategies to maximize yield and hit revenue targets across programmatic channels.
• Build and maintain strong relationships with Sales and other stakeholders to identify growth opportunities.
• Partner with our client and agency brand teams to drive their understanding of programmatic and its advantages.
• Continuously analyze performance trends, optimize programmatic setups, and identify areas to increase revenue, including working with multiple SSPs and exploring different strategies.
• Understand and work with SSPs, DSPs, and Ad Servers to optimize campaign performance.
• Scale Private Marketplace Deals (PMPs) effectively while coordinating with supply and demand partners.
• Track and analyze key revenue metrics, proactively addressing challenges to ensure revenue goals are met.
• Provide actionable insights to stakeholders, contributing to VIZIO’s growth by sharing best practices, market trends, and new revenue opportunities.

Requirements

• Experience in the programmatic advertising space, ideally with hands-on-keyboard expertise.
• Experience in video advertising with a premium publisher or agency.
• CTV video and display experience is preferred.
• In-depth knowledge of SSPs, DSPs, Ad Servers, and other programmatic platforms.
• Proficiency with Salesforce, Excel, PowerPoint and various reporting platforms.
• Ability to manage multiple projects and clients simultaneously.
• Strong analytical skills, with experience in interpreting and acting on performance data.
• Entrepreneurial drive, comfortable working in fast-paced, growing environment.

Qualifications

• Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
  • Option 1: Bachelor's degree in engineering, information technology, business, marketing and sales, healthcare, or related area.
  • Option 2: 2 years' experience in business management, marketing and sales, healthcare, omni channel merchandising, or related area.
• Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
  • Experience in sales.

Benefits

At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see here.

The annual salary range for this position is $84,000.00 - $156,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : Stock