Senior Analyst, Marketing Data Operations

Location: Princeton

About the role

The Marketing Operations team is seeking a business intelligence analyst to build, execute, and support campaign analytics across multiple lines of business. This role will work closely with internal marketing teams to create insights from which stakeholders can make critical business and marketing decisions.

Responsibilities

• Develop mastery of all Dow Jones data sources leveraged in analytics
• Use Tableau and Snowflake to aggregate and analyze data from various marketing distribution channels
• Achieve data quality, troubleshoot validation, and resolve issues
• Support data-driven marketing projects by evaluating large, complex datasets to inform strategy
• Partner with data engineering and product engineering colleagues to collect, cleanse, and organize data consistently
• Help marketing stakeholders establish benchmarks, inputs, and critical metrics for new programs
• Tell stories with data, educate stakeholders, and instill confidence in recommendations to motivate action
• Design and implement scalable Gold layer tables and views within the Customer data lake (Snowflake) to support complex data solutions
• Manage multiple projects and dashboards simultaneously to meet objectives and deadlines
• Execute projects and dashboards with minimal guidance and supervision
• Leverage AI tools to automate data workflows and report generation

Requirements

• 5+ years of experience in Data Analytics
• Experience in visualization tools like Tableau, Looker, or similar
• Experience manipulating data sets using R or Python and handling large-scale, unstructured data
• Extensive SQL experience for data extraction, manipulation, and analyses, including stored procedures, complex joins, creation of views, and database scripting
• Experience with ETL processes and cloud-based tools (Snowflake)
• Experience with AI tools (Copilot, Claude Code, OpenAI, etc.) for improving productivity and building analytical products
• Tableau Desktop Certification preferred
• Experience with Microsoft Office and Google Suite
• Strong eye for data visualization and design
• Excellent data gathering, analytical, and problem-solving skills
• Excellent oral and written communication skills
• BA or BS degree or equivalent experience
• Strong work ethic with good time management and ability to work with diverse teams across stakeholders and departments

Pay

Base pay range: $80,000.00 – $110,000.00. Competitive and flexible compensation is offered to attract top talent. This range reflects our good faith estimate and may vary based on a candidate’s experience, skills, location, and other relevant factors. Bonus-eligible roles have targets determined by market benchmarks and individual contributions.

Benefits

For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet diverse employee needs.