Segment Marketing Manager, Transportation and Mobility
NXP Semiconductors · Austin, TX · 2 wk ago
HybridMarketingFull-time
About the Role
Segment Marketing Manager for Transportation and Mobility to help drive global growth for the Secure Connected Edge business line. Lead segment strategy, customer engagement, and go-to-market execution across key transportation and mobility applications. Provide customer and market feedback to help guide future microprocessor, microcontroller, NPU, software, and solution roadmaps.
Responsibilities
- Develop and execute global segment strategies that drive revenue growth, design-win momentum, and customer engagement.
- Translate customer, partner, and market insights into actionable recommendations for product, software, and solution roadmap planning.
- Create clear segment messaging, solution positioning, and campaign content for sales enablement, digital marketing, events, partner programs, and mass-market channels.
- Collaborate with cross-functional teams, including product lines, regional sales, applications teams, and external partners, to align priorities and accelerate adoption.
- Communicate progress, risks, changes, and recommended actions clearly to stakeholders across multiple customer and ecosystem programs.
Qualifications
- Bachelor's degree in electrical engineering, computer engineering, computer science, or a related technical discipline.
- 10+ years of relevant experience, including 5+ years in the semiconductor industry.
- Experience engaging Transportation and Mobility customers, partners, and ecosystem stakeholders.
- Proven ability to develop business cases, market analysis, segment strategies, and go-to-market plans.
- Working knowledge of embedded software environments, including Linux and real-time operating systems.
- Strong written, verbal, and executive-level communication skills.
- Highly organized and action-oriented, with the ability to manage priorities across global, cross-functional teams.
- Must hold U.S. citizenship.
About the Company
NXP Semiconductors N.V. (NASDAQ: NXPI) enables a smarter, safer and more sustainable world through innovation. As the world leader in secure connectivity solutions for embedded applications, NXP is pushing boundaries in the automotive, industrial & IoT, mobile, and communication infrastructure markets.
Learn more about NXP.