SDR - Sales Development Representative

About the role

We are looking for a highly proactive, disciplined, and results-driven Sales Development Representative (SDR) to actively prospect new business opportunities. This role involves identifying, approaching, and qualifying potential clients (agencies and advertisers) to generate strategic meetings for our sales team. If you enjoy sales, have the energy for prospecting, and want to work in a dynamic environment with advanced media and technology solutions, this opportunity is for you.

Responsibilities

• Daily active prospecting of new leads via LinkedIn, email, and WhatsApp.
• Validation of leads from advertisements.
• Identification of advertising agencies, advertisers, and potential business partners.
• Structured outbound approaches to generate interest.
• Initial qualification of leads before handing them off to the sales executive.
• Scheduling qualified sales meetings for the sales team.
• Maintaining and organizing the prospecting pipeline in the CRM.
• Market research and identification of new business opportunities.
• Continuous follow-up with leads that showed initial interest.
• Collaboration with the sales team to improve prospecting approaches and strategies.

Requirements

• Experience with active prospecting (Outbound Sales).
• Experience using LinkedIn for commercial prospecting.
• Strong written and verbal communication skills.
• Organized and disciplined profile for commercial routines.
• Ability to handle a high volume of daily approaches.
• Experience using CRM for lead and pipeline management.
• Goal-oriented mindset with a focus on generating opportunities.
• Ability to quickly learn about digital and media solutions.

Desirable

• Previous experience as an SDR or BDR in B2B companies.
• Experience in advertising, digital marketing, media, or technology companies.
• Basic knowledge of the digital advertising or programmatic media market.
• Familiarity with prospecting tools such as Snov, Apollo, Lemlist, or similar.
• Experience with multichannel prospecting cadences (LinkedIn + email + WhatsApp).
• Experience qualifying leads using methodologies like SPIN, BANT, or GPCT.
• Ability to research companies and identify decision-makers (CMO, Head of Marketing, etc.).

Benefits

• Commission based on quarterly targets.
• Birthday day off.
• Semi-annual courses for professional development.
• Paid vacation.

Remote work (home office).