Salesforce Marketing Specialist (Contract)
Key Responsibilities
- Architect and manage member journeys in Salesforce Marketing Cloud Journey Builder, utilizing workflow automations and SQL as necessary
- Build and maintain data extensions based on advanced segmentation strategies and SQL queries
- Create emails with dynamic content to personalize messaging, utilizing AMPscript where necessary
- Manage list uploads, conduct testing, and deploy emails and SMS messages
- Collaborate with the Data Team to integrate Marketing Cloud with Salesforce CRM and other systems
- Develop journey, campaign and A/B testing reports to guide continuous improvement and decision making
- Oversee deliverability monitoring and marketing data hygiene
- Partner with members of the Data, Marketing, IT, Product, Services, and Account Management Teams on data flows, campaigns and projects
- Stay up to date on Marketing Cloud features, best practices, and email marketing compliance
- Other related duties and projects as assigned
Requirements
- Bachelor’s degree in marketing, Computer Science, Data Analytics or a related field (or equivalent experience)
- 5+ years of hands-on experience with Salesforce Marketing Cloud, including Email Studio, Journey Builder, and Automation Studio
- Proficiency in SQL for segmentation and query building
- Experience writing AMPscript and/or SSJS for dynamic content and personalization
- Expertise with customer data sets, list creation and segmentation
- Experience with campaign performance analysis and reporting
- Excellent communication skills; ability to translate business requirements into technical execution
- Highly organized with strong attention to detail
- Strong project management skills
Preferred
- Salesforce Marketing Cloud Email Specialist, Developer and/or Administrator certifications
- CloudPages experience in building forms and landing pages
- HTML, CSS, and responsive email template development skills
- Familiarity with data integration via API or Marketing Cloud Connect
- Experience with setting up SMS campaigns via Mobile Studio
Physical Requirements
Prolonged periods of sitting at a desk and working on a computer
About the Role
Welcome to ONE! While we’re headquartered in sunny Arizona, we’ve always got travel on our minds. We’re in the business of creating transformational technology and business solutions using our decades of expertise creating unique travel programs and products combined with next generation technology.
Benefits
This position is a 6- to 9-month contract role. Please note that it does not include paid time off (PTO) or company-sponsored employee benefits
Pay
N/A
Schedule
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Skills
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Company
ONE* is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status