Marketing Specialist, Sales Enablement
IMA Financial Group, Inc. · Atlanta, GA · 2 wk ago
On-siteBusiness Development$60k/yrFull-time
About the role
A member of the IMA marketing team, with a specialized focus and expertise on Employee Benefits. Supports and demonstrates IMA’s core values and understands the importance of diversity, equity, and inclusion among all associates.
Responsibilities
- Identifies marketing opportunities for Employee Benefits programs and thought leadership, with a focus on Shared Services experts.
- Creates meaningful and actionable content across multiple formats and distribution platforms.
- Researches, writes, and develops supporting content for web, internal and sales collateral, advertising, and email campaigns to support lead generation and client retention.
- Establishes and maintains consistent brand image throughout Employee Benefits product lines, promotional materials, and event messaging, both internal and externally facing.
- Plans the launch of new offerings and manages the cross-functional implementation of the plan.
- Acts as a point of contact for questions on Employee Benefits marketing and communications materials.
- Markets Employee Benefits events through branding, communication plan and execution to drive attendance, creation of promotional and event materials, and internal awareness.
- Collaborates with internal and external creative, branding, and print production resources as appropriate.
Requirements
- 3-5 years of similar experience.
- Bachelor’s degree or equivalent experience.
- Treats clients, company personnel, and associates with respect and courtesy.
- Exceptional interpersonal skills for both internal and external clients, ready to assist clients and teams as needed.
- High degree of tact, diplomacy, and ability to maintain confidentiality.
- Ability to lead and motivate those around them.
- Advanced Microsoft Office Suite skills.
- Strong reasoning skills and the ability to analyze and interpret data and needs.
- Communicates clearly and concisely, both oral and written.
- Demonstrates commitment to work through projects to completion, on time and on budget.
- Strong organizational skills, including the prioritization and management of multiple projects with competing deadlines.
- Strong delegation skills.
Skills
- Curiosity
- Communicating
- Agility/Flexibility
- Self-Direction
- Interpersonal skills
- Technology proficiency
Pay
Salary Range: $60,000 USD - $78,000 USD
Benefits
- Annual Performance Bonus
- Stock Purchase
- Medical Plans
- Prescription Drugs coverage
- Dental and Vision insurance
- Family Assistance Program
- Flexible Spending Account (FSA) and Health Savings Account (HSA)
- Pre-Tax Parking Plan
- 401(k) retirement plan
- Life/AD&D insurance
- Accident, Critical Illness, and Hospital Indemnity insurance
- Long Term Care insurance
- Short-term and Long-term Disability insurance
- Business Travel Accident insurance
- Identity Theft protection
- Paid Time Off
- Flexible Work Options
- Paid Holidays
- Sabbatical
- Gift Matching
- Well-Being Stipend
- Personal and Professional Development opportunities
About the company
We’ve built a reputation for putting our associates first. As an independent company based in the Midwest, we’re big enough to write business all over the world and small enough to implement your ideas quickly.
We work in teams, sell in teams, and win and prosper as a team. We provide support systems and resources that enable each of our associates to focus on what they do best.
IMA is recognized nationally as a leader in the industry, with numerous awards including:
- 2020-2023 Business Insurance Magazine Best Places to Work in Insurance
- 2023 Inc. Magazine’s Best Workplaces
- 2023 Denver Business Journal’s Best Places to Work
- 2022-2023 Connecticut Top Work Places
- 2021-2023 Inc. 5000’s List of Fastest Growing Companies
- 2019-2022 Civic 50 Colorado Honoree (Recognizing 50 Most Community-Minded Companies)
- 2022-2023 Kansas City Business Journal’s Best Places to Work
- 2021-2023 Charlotte Business Journal’s Best Places to Work
- 2021-2023 Los Angeles Business Journal’s Best Places to Work
- 2021-2023 The Salt Lake City Tribune Top Work Places
- 2021-2022 Puget Sound Business Journal’s Washington’s Best Workplaces
- 2021-2022 Wichita Business Journal’s Best Places to Work (#1 in extra-large category)
- 2021 Dallas Business Journal’s Best Places to Work
- 2021 Alaska Journal of Commerce’s Best Workplaces in Alaska