Sales &Marketing Director

About the role

The Sales and Marketing Director is responsible for the sales process of the community, managing community census, and working closely with all levels of the organization to ensure the community's image and reputation.

Responsibilities

• Achieve community census goals and annual budget projections.
• Generate leads, schedule tours, advance the sales process, and meet daily/weekly/monthly goals.
• Act as liaison between community and outside community.
• Work with local community agencies to generate a positive image and encourage referral activities.
• Participate in industry trade shows as appropriate.
• Develop strategies to maximize admissions, including daily contact with potential referral sources, including hospitals, physicians, insurers, case management companies and health care agencies.
• Schedule screenings of potential residents with Executive Director and/or Resident Care Director; conduct screenings if needed to determine level of care, services required, equipment needs and insurance coverage, as indicated.
• Cool admissions, if needed, with Executive Director and/or Resident Care Director.
• Be qualified to complete all admission paperwork.
• Learn and maintain understanding of current regulations governing the operations of assisted living facilities.
• Collect appropriate data to prepare and submit assigned monthly reports.
• Attend and participate in weekly admissions/operations meetings.
• Participate in quality improvement by identifying customer service issues and reporting these issues to the Executive Director.
• Continue appropriate education as approved by Executive Director.
• Be knowledgeable of and adhere to company and community policies and procedures; participate in safety, quality improvement, and infection control as assigned.
• Advise and contribute to ensure community puts forth the best possible public image.

Requirements

• This is a position that will require being on one’s feet or in the car for significant stretches of time. It is not a complete office position.

Qualifications

• Bachelor’s degree in healthcare field or at least two years of sales experience.
• Knowledge of the workings and operation of the long-term care industry.
• Genuine interest in caring for seniors or improving the lives of seniors.
• Ability to work independently.
• Excellent verbal, written and interpersonal communication skills.
• Acceptable driving record.

Skills

• Strong communication and interpersonal skills.
• Ability to work independently and manage multiple tasks.
• Knowledge of long-term care industry and regulations.

Benefits

Not specified.

Pay

$50 - $60 K