Retail Media Senior Manager

About the role

As a Retail Media Senior Manager at PMG, you will lead retail media strategy across key client accounts, ensuring campaigns align with broader business goals and growth opportunities. You will guide campaign direction on major retail media platforms like Amazon, Walmart Connect, and Instacart, serving as a trusted client partner by leading conversations, sharing recommendations, and clarifying complex decisions. You will oversee forecasting, budgeting, and performance analysis, collaborating with Retail Operations, Creative, Analytics, and other teams to maintain program integrity and measurability.

Responsibilities

• Lead retail media strategy across key client accounts, connecting campaign plans to broader business goals and growth opportunities.
• Guide campaign direction across Amazon, Walmart Connect, Instacart, and other retail media platforms to ensure strong performance and clear purpose.
• Serve as a trusted client partner by leading conversations, sharing thoughtful recommendations, and bringing clarity to complex decisions.
• Oversee forecasting, pacing, and budget allocation to help clients invest wisely and maximize return.
• Partner with Retail Operations, Creative, Analytics, and other teams to keep programs connected, launch-ready, and measurable.
• Use performance data, market signals, and platform trends to identify opportunities and improve strategy over time.
• Coach and support team members, helping raise the quality of work and encourage continued growth across the team.

Requirements

Required qualifications include 6+ years of experience in retail media, digital media, or marketplace advertising, with a bachelor’s degree or equivalent work experience. Strong experience building and guiding retail media strategies across platforms such as Amazon, Walmart Connect, and Instacart is essential. Leadership skills, including confidence leading client relationships, presenting recommendations, and translating performance into clear next steps, are also crucial. Additionally, strong forecasting, budget management, reporting, and performance analysis skills are necessary. A collaborative leadership style and the ability to work effectively across media, analytics, creative, and operations teams are required. Experience mentoring others and helping teams grow through clear direction, thoughtful feedback, and strong partnership is beneficial. Familiarity with tools such as Velocity, Excel, and SQL for supporting analysis, planning, and decision-making is preferred. A commitment to curiosity and adaptability, as well as a dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth, is expected.

Qualifications

Preferred qualifications include experience in the following areas:

• Experience in the retail industry
• Knowledge of consumer behavior and market trends
• Experience in managing large-scale projects
• Experience in developing and implementing digital marketing strategies

Skills

Essential skills include:

• Strategic thinking and problem-solving
• Strong communication and presentation skills
• Ability to manage multiple projects and priorities
• Proficiency in data analysis and interpretation
• Collaborative leadership and teamwork
• Adaptability and continuous learning

Benefits

PMG offers a comprehensive benefits package including:

• Professional Development: Learning and development programs, mentorship opportunities, and career advancement support.
• Generous Time Off: Paid time off and holiday allowances.
• Parental Leave: Paid parental leave.
• Retirement & Pension Plans: Competitive retirement or pension programs, including contribution matching.
• Fertility and Family Support: Fertility benefits for all team members and their spouses.
• Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
• Pet Insurance: Pet insurance coverage.
• Lifestyle Spending Accounts: Healthy habits and well-being promotion.
• Commuter Benefits: Travel and commuting support.
• Annual Bonus: Eligibility for an annual bonus.
• Volunteering Opportunities: Give-back hours for community service.
• AI Enterprise License: Access to AI Enterprise accounts and participation in AI training sessions.

Benefits may vary by country, location, and geography to reflect local laws, norms, and expectations.