Regional Media Strategist

The Role

Assist and support the creation, execution and stewardship of strategic multimedia market plans. Lead individual projects and assignments, responsible for the completion of recurring deliverables, and available to support other Strategy team leaders on daily business needs.

Responsibilities

• Collaborate on and support the development of strategic plans/presentations/recommendations across all media channels
• Effectively work across departments within the agency and with external agency partners
• Utilize media research and planning tools to support recommendations and analyses
• Manage, update and reconcile Regional media budget and maintain market flowcharts
• Issue and manage Linear TV and Radio buy specs and Digital media authorizations to local investment teams for local market media
• Responsible for maintenance of plans in Media Ocean and other media software/tools
• Manage and resolve vendor invoice discrepancies to ensure accurate client billing
• Represent Canvas Worldwide professionally with clients and within the industry
• Provide oversight and guidance to the Associate and contribute to their development and growth
• Be proactive: Show an interest in constantly learning and growing

Qualifications

• Excellent written and verbal communication skills
• Strong presentation skills and the ability to communicate to internal managers and clients
• Proficient with media research tools including MediaOcean, Prisma and Scarborough
• Strong computer skills (MS Office Suite) with advanced Excel / PowerPoint experience required
• Attention to detail and the ability to prioritize workload
• Strong organizational and analytical skills
• Ability to manage various projects and deadlines simultaneously

Minimum Qualifications

• Bachelor’s degree required
• 1-2 years Media Strategy / Planning experience; Automotive category experience a plus
• Understanding of and experience with key media planning / research tools: MediaOcean, Prisma and Scarborough

Pay

$70,400 - $70,400 a year

Schedule

This is a hybrid role, requiring a minimum of 3 days in-office per week.

Benefits

Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a "Do Good Day," and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program and monthly wellness allowance.