Regional Director of Business Development

Key Responsibilities

• Develop and execute strategic business development plans to increase referrals and expand market share within assigned regions.
• Recruit, train, and manage a team of hospice liaisons, ensuring accountability for referral growth and community engagement.
• Establish and maintain strong relationships with hospitals, skilled nursing facilities, assisted living communities, physicians, and other referral sources.
• Collaborate with the clinical leadership team to ensure seamless communication and excellent service for new patient admissions.
• Monitor market trends, competitor activity, and referral patterns to identify new opportunities for growth.
• Provide regular reporting and analysis on census growth, referral activity, and business development metrics to the CEO.
• Represent Swan Hospice at networking events, health fairs, and community outreach opportunities.
• Ensure all marketing and business development practices are compliant with state, federal, and Medicare regulations.

Qualifications

• Bachelor’s degree in business, marketing, healthcare administration, or related field.
• Minimum 5 years of hospice, home health, or healthcare business development experience, with at least 2 years in a leadership role.
• Proven track record of meeting and exceeding business development/census growth goals.
• Strong leadership, coaching, and team management skills.
• Excellent communication, relationship-building, and presentation skills.
• Knowledge of Medicare/Medicaid regulations and hospice compliance requirements.
• Willingness to travel across assigned regions as needed.