Product Specialist

About the role

We’re a family-owned company under our fourth generation of leadership and have built our business based on the principles of trust, integrity, and a desire to help our customers and employees succeed. LiftOne invests in people, facilities and innovative technology as part of the essential role we play in supporting our country’s supply chain and enabling critical goods to be delivered to homes and businesses.

Responsibilities

• Maintains sales program based on customers’ estimated requirements by selling and leasing new and used equipment at the prescribed plan levels.
• Calls on existing or potential direct customers (new accounts, cold calling, and outside sales).
• Supports indirect customers on pricing and positioning strategy.
• Sells maintenance programs and Fleet Management.
• Keeps records and prepares reports on all phases of activities, including monthly sales reporting, sales forecasts, awareness, and activity reporting in appropriate systems (e.g., Salesforce CRM).
• Stays abreast of factory training and changes to product offering.
• Liaises with Rental department to ensure effective representation of the product in the rental fleet and provides relevant market intelligence for competitive rental rates.
• Conducts training in the regions for account managers with respect to the product offering and the processes for proposing Rail King solutions.
• Performs Site Surveys, Demonstrates Equipment, Establishes pricing on new and used equipment, informs customers of supply and price trends, assists in inventory control.
• Secures and renew orders and arranges delivery dates.
• Collaborates with Regional Sales Managers and salesmen as appropriate.
• Supports the Used Department with respect to this specialty.
• Assists in collections activities when needed.

Qualifications

• Associate’s degree from a two-year college. Bachelor’s degree preferred.
• Two to four years of related experience and/or training.
• Must be able to meet company requirements for auto insurance coverage.
• Requires Microsoft Office (Word, Excel, Outlook and PowerPoint) skills.
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.