Product Marketing Manager - Outdoor
Garmin · Olathe, KS · 1 wk ago
SalesFull-time
Overview
We are seeking a full-time Product Marketing Manager at Garmin's U.S. headquarters in the Greater Kansas City area.
Essential Functions
- Demonstrates proficient knowledge of Garmin products, marketing process, and markets served
- Effectively manages products/projects with little oversight
- Owes marketing plans/strategy for all product development projects within a designated segment
- Develops new marketing plans/strategies based on research of competitors and internal reflection
- Captures strategic and tactical plans across all marketing areas including advertising, social media, sponsorship, and public relations
- Applies marketing strategy to new/existing products
- Defines product positioning for approved products and messaging which communicates the value, benefits, and unique selling points of products
- Attends industry tradeshows to master knowledge of market(s) served
- Led cross-functional teams within marketing communications/marketing for new products and projects
- Ensures all marketing materials are consistent/accurate
- Able to present information to immediate teams and cross-functional teams
- Presents information to immediate teams and cross-functional teams
- Partners with other team members utilizing feedback while working towards a collaborative outcome, has proficient problem-solving skills, engages appropriate team members to solve problems, and builds relationships across multiple organizations
- Applies Garmin’s Mission, Vision and Values and wants to see Garmin succeed
Basic Qualifications
- Bachelor’s Degree in Marketing, Communications, Advertising, Engineering or other related field AND a minimum of 2 years work experience in product or project management or marketing
- OR an equivalent combination of education and relevant experience
- Demonstrated product or project management experience
- Demonstrated leadership experience
- Proficiency with Microsoft Office applications, particularly Outlook, Word, and Excel
- Must be detail-oriented and demonstrate the ability to work proactively and effectively with minimal supervision
- Able to prioritize and multi-task in a flexible, fast paced, and challenging environment
- Demonstrated strong and effective verbal, written, and interpersonal communication skills
- Must be team-oriented, possess a positive attitude and work well with others
- Driven problem solver with proven success in solving difficult problems
- Excellent time management and follow-up skills with the ability to generate and support pragmatic solutions that meet Garmin’s market launch requirements, while maintaining high quality standards
- Superior organizational and analytical skills with keen attention to detail and quality
- Previous experience working in a team environment
Garmin Benefits
This position is eligible for Garmin's benefit program. Details can be found here: Garmin Benefits