Product Marketing Director- AI Profitability
About the role
The Product Marketing Director will define the future of how professional firms work, price, and grow, focusing on the evolution of Intapp Time and Profitability. This role involves shaping market narratives, leading thought leadership programs, and driving go-to-market strategies for new capabilities like Celeste.
Responsibilities
- Evolving the market narrative for Intapp Time and Profitability, shifting focus from timekeeping to profitability intelligence
- Developing and executing thought leadership programs that redefine how firm leaders think about AI, billing, and profitability
- Partnering with Product to prioritize roadmap items based on market insights, competitive dynamics, and customer feedback
- Designing and implementing go-to-market strategies for Celeste-powered capabilities, including packaging, pricing, and commercial design
- Leading end-to-end product launches, including positioning, competitive narratives, and enablement across Sales, Customer Success, and Partners
- Engaging analysts, building customer proof points, and crafting ROI-driven stories to gain market credibility
Requirements
- 8+ years of experience in B2B product marketing, product management, or GTM strategy, preferably in legal tech, professional services, or financial services
- A proven track record of creating or redefining market categories, rather than merely describing products
- Exceptional ability to connect technical capabilities to business outcomes for senior buyers
- Experience in influencing packaging, pricing, or commercial strategy
- Strong cross-functional leadership skills and the ability to drive alignment without direct authority
Qualifications
- Bachelor’s degree required; MBA or advanced degree preferred
Skills
- Strategic thinking and market analysis
- Effective communication and storytelling
- Collaborative leadership and team management
- Market research and competitive analysis
Benefits
At Intapp, employees benefit from a modern work environment, supportive wellness programs, and generous time off policies. Additionally, there are opportunities for professional development and reimbursement for training and continuing education.
Pay
Your actual base salary will be determined by relevant experience, geographic location, and internal equity. Variable compensation and equity may also be included.
Schedule
Hybrid and remote options available.