New Business Sales Representative – Franchise Growth

About the role

We are seeking a New Business Sales Representative – Franchise Growth to join our dynamic team. This role plays a pivotal part in driving our organization’s growth by expanding adoption of our workforce education programs within our Franchise client segment.

Responsibilities

• Proactively identify and target potential franchise business owners to expand our program adoption among InStride’s strategic Franchisor partners.
• Use your in-depth knowledge of our products and services to successfully align them with the evolving needs of their workforce.
• Partner closely with Corporate Partner Success and Engagement Managers to align on goals, define the acquisition strategy, and provide regular updates to the Corporate Franchise stakeholders.
• Leverage outreach strategies including warm and cold calls, promotional campaigns, incentives, and PR to set meetings with prospective franchise business owners and operators.
• Conduct compelling product presentations and demonstrations to showcase the benefits of the InStride program offering, using insight into the prospect’s specific needs to tailor appropriately.
• Develop and implement effective sales plans to meet or exceed quotas and revenue targets. Collaborate effectively with sales and marketing teams to align strategies and messaging.
• Effectively communicate and align prospects with the terms and pricing of the InStride offering. Close sales opportunities and ensure successful contract signings.
• Stay informed about industry trends, competing offerings and market conditions to support informed and tailored sales execution.
• Maintain accurate records of sales activities, prospect interactions and opportunity forecasts using CRM systems like Salesforce. Support regular opportunity and pipeline reviews.
• Continuously update knowledge of InStride’s products and services to effectively communicate their value to potential clients.
• Gather and relay customer feedback and insights to relevant InStride teams and management, contributing to the refinement and development of our offerings.
• Travel as necessary (up to 30% of the year) and participate in industry events, conferences, and thought leadership initiatives to strengthen our brand’s presence and network with potential clients and partners.

Requirements

• Minimum of 3 years of experience in business-to-business sales for software, educational services, franchise benefits or related solutions.
• Proven track record of consistently meeting or exceeding sales targets.
• In-depth knowledge of the industry, market trends, and a keen understanding of client needs and pain points.
• Excellent communication and negotiation skills, with the ability to present complex ideas and solutions in a clear and persuasive manner, both virtually and in-person.
• An analytical mindset, proficient in using data to drive decision-making and inform strategy.
• Strong business acumen, strategic thinking, and the ability to align business objectives with sales and marketing initiatives.
• A self-motivated, driven, and adaptable individual who thrives in a fast-paced and dynamic work environment.
• A passion for professional growth, continuous learning, and a commitment to staying up-to-date with industry best practices.
• A high EQ, with strong client presence; polished, punctual, business-savvy, and comfortable engaging with stakeholders at all levels, especially small and medium business owners.
• A “no job too small” startup mentality, comfortable with ambiguity and eager to build a world-class business that delivers not only a high return on investments but also has meaningful impact on society.

Qualifications

• High EQ, with strong client presence; polished, punctual, business-savvy, and comfortable engaging with stakeholders at all levels, especially small and medium business owners.
• A “no job too small” startup mentality, comfortable with ambiguity and eager to build a world-class business that delivers not only a high return on investments but also has meaningful impact on society.

Skills

• Business-to-business sales experience.
• Knowledge of industry trends and client needs.
• Effective communication and negotiation skills.
• Data analysis and strategic thinking.
• Ability to align business objectives with sales and marketing initiatives.
• Self-motivation and adaptability.
• Passion for professional growth and continuous learning.
• High emotional intelligence and client presence.
• Comfort with ambiguity and a startup mentality.

Benefits

• 401(k) plan with company match
• Paid family leave
• Best-in-class health care benefits

Pay

$80,000 - $90,000 USD

Schedule

Full-time position with occasional travel (up to 30%)