Media Manager, Paid Social

What You Will Do

• Manage paid social media execution across all major social media channels: Facebook/Instagram, TikTok, Twitter, Snapchat and other emerging platforms
• Work closely with creative teams to inform and request creative concepts and iterations
• Understand and contribute to the optimization of all aspects of the customer acquisition funnel
• Build relationships with key media partners, including Facebook, Tiktok and Snapchat as well as agency partners
• Work closely with Ad Tech partners, to develop advanced automation and optimization solutions
• Manage testing on a constantly growing pool of variables including offers, copy, creative, ad formats, landing pages, etc. across all paid social channels
• Track and analyze metrics to evaluate and improve the performance of campaigns
• Recognize and identify trends in real-time to leverage for performance
• Occasionally work flexible hours including weekends, to adapt to the real-time nature of social media

What You Bring

• At least 3 years of work experience – prior media experience a plus
• Degree in quantitative field preferred
• Strong excel skills
• An interest in demand generation/customer acquisition
• Curiosity, integrity, self-motivation, and a high level of attention to detail
• Outstanding written/verbal communication and presentation skills
• Understanding of marketing platforms, attribution, and site analytics