Marketing Technology Engineer

About the role

Build What Makes Marketing Work Smarter. At Delta Defense, technology supports a mission much larger than marketing. As a Marketing Technology Engineer, you’ll help build the systems that connect millions of responsible Americans with training, education, and resources that help them protect what matters most.

Responsibilities

• Configure, maintain, and support marketing technology platforms, including marketing automation, CDPs, analytics tools, tag management systems, CMS tools, CRM-connected workflows, testing tools, and affiliate or partner tracking platforms.
• Implement, validate, and troubleshoot digital tracking across websites, landing pages, campaigns, lead funnels, customer lifecycle touchpoints, affiliate journeys, and sales handoffs.
• Translate business needs into technical requirements, including tracking plans, audience logic, platform configurations, integration requirements, QA plans, and reporting specifications.
• Support event schemas, dataLayer usage, pixels, SDKs, URL parameters, UTM standards, campaign attribution, affiliate tracking parameters, and analytics reporting requirements.
• Create and support audience segments, lifecycle workflows, campaign triggers, personalization rules, suppression logic, lead nurture flows, and data activation workflows across marketing and sales systems.
• Partner with Marketing, Sales, Analytics, Data, Engineering, Product, B2B, affiliate/channel stakeholders, vendors, and IT teams to support lead capture, routing, attribution, customer data activation, and campaign measurement.
• Identify opportunities to improve data quality, marketing automation, attribution accuracy, platform reliability, campaign execution efficiency, and Marketing Technology team processes.

Requirements

• High school diploma or equivalent.
• Bachelor’s degree in information systems, marketing technology, analytics, web development, business, computer science, or related field preferred; equivalent experience or certifications may be considered.
• 3+ years of experience in marketing technology, marketing operations technology, analytics implementation, digital marketing systems, data operations, revenue operations, web technology, or a related technical marketing role.
• Experience supporting platforms such as Braze, Segment, Google Tag Manager, GA4, Salesforce, CMS tools, A/B testing tools, analytics platforms, affiliate platforms, or similar systems.
• Experience implementing or maintaining tags, pixels, event schemas, dataLayer events, URL/UTM parameters, campaign attribution, lead source attribution, or analytics instrumentation.
• Working knowledge of JSON, event payloads, user traits, lead attributes, API responses, webhooks, destination mappings, Regex, Liquid or similar templating logic, HTML/CSS, light SQL, lightweight JavaScript, and browser developer tools.
• Familiarity with common tracked-event and customer data types, including strings, integers, booleans, arrays, objects, datetimes, and null values.
• Ability to troubleshoot tracking, campaign, audience, integration, lead routing, attribution, and reporting issues across multiple systems.
• Ability to translate business requirements into technical specifications, QA plans, tracking requirements, platform configurations, audience logic, and reporting requirements.
• General understanding of digital marketing, lifecycle marketing, B2B marketing, affiliate marketing, lead generation, attribution, customer engagement, sales enablement, privacy, consent, PII handling, unsubscribe/suppression behavior, vendor access, and responsible customer/prospect data usage.
• Strong analytical, problem-solving, documentation, communication, and stakeholder-management skills, including the ability to explain technical concepts to non-technical audiences.
• Ability to work independently and collaboratively in a fast-paced environment with shifting priorities.

Qualifications

• Authorized to work for ANY employer in the U.S.
• Applicants must demonstrate the Core Values of Delta Defense, LLC.

Skills

• Practical MarTech technical skills — including Regex, Liquid or similar templating logic, HTML/CSS, light SQL, lightweight JavaScript, and browser developer tools.
• Working knowledge of JSON, event payloads, user traits, lead attributes, API responses, webhooks, destination mappings, Regex, Liquid or similar templating logic, HTML/CSS, light SQL, lightweight JavaScript, and browser developer tools.
• Familiarity with common tracked-event and customer data types, including strings, integers, booleans, arrays, objects, datetimes, and null values.
• Ability to troubleshoot tracking, campaign, audience, integration, lead routing, attribution, and reporting issues across multiple systems.
• Ability to translate business requirements into technical specifications, QA plans, tracking requirements, platform configurations, audience logic, and reporting requirements.
• General understanding of digital marketing, lifecycle marketing, B2B marketing, affiliate marketing, lead generation, attribution, customer engagement, sales enablement, privacy, consent, PII handling, unsubscribe/suppression behavior, vendor access, and responsible customer/prospect data usage.
• Strong analytical, problem-solving, documentation, communication, and stakeholder-management skills, including the ability to explain technical concepts to non-technical audiences.
• Ability to work independently and collaboratively in a fast-paced environment with shifting priorities.

Benefits

Salary range $76,000-96,000 based on experience. This role is also bonus-eligible for company incentive plan.

Pay

$76,000 - $96,000 annually

Schedule

Remote position